The ASD Podcast
Our objective at the Association of Sporting Directors is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director. Season 1 of the ASD Podcast covers key topics, the future development of the sporting director role and fascinating insights from practitioners working at the heart of the professional game. It focuses on effective decision making and is brought to you by Paul Musa, host of the What The Footie Podcast, who spoke to five ASD members.

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Episoder(26)

8: Gareth Jennings on Football in the Middle East, Strategic Thinking & more

8: Gareth Jennings on Football in the Middle East, Strategic Thinking & more

Episode 8 of the ASD Podcast features Gareth (Technical Director at the UAE Pro League). Gareth was previously Academy Director Bristol City FC and Leicester City FC and is currently a Non Executive D...

28 Feb 202434min

7: Bruno Costa on Youth Development, Creating a Game Model & more

7: Bruno Costa on Youth Development, Creating a Game Model & more

Episode 7 of the ASD Podcast features Bruno Costa (Sporting Director at Fortaleza Esporte Clube). Bruno was previously Director of Scouting & Players Recruitment at San Jose Earthquakes and Head of Sc...

23 Jan 202433min

6: Scott McLachlan on Multi-Club Ownership, Culture & more

6: Scott McLachlan on Multi-Club Ownership, Culture & more

Episode 6 of the ASD Podcast features Scott McLachlan (Global Head of Football at Global Football Holdings). Scott was previously Head of International Scouting at Chelsea.This episode is brought to y...

5 Des 202331min

BONUS: ASD x Hudl Roundtable

BONUS: ASD x Hudl Roundtable

The ASD x Hudl roundtable is moderated by Dr Daniel Parnell (CEO at the ASD) and Ed Sulley (Director of Customer Solution at Hudl). The episode features Gus Williams (National Talent Pathway Manager a...

19 Jul 20231h 25min

5: The Recap with Rich Buchanan (Zone7) & Ed Sulley (Hudl)

5: The Recap with Rich Buchanan (Zone7) & Ed Sulley (Hudl)

The Season 1 Recap of the ASD Podcast features representatives from two ASD Partners. Rich Buchanan (Performance Director at Zone7) and Ed Sulley (Director of Customer Solution at Hudl). This episode ...

7 Feb 202331min

4. Mark Cartwright on the Stoke City Years, Life in the USL & more

4. Mark Cartwright on the Stoke City Years, Life in the USL & more

Season 1, Episode 4 of the ASD Podcast features Mark Cartwright (Sporting Director at United Soccer League). Mark was previously Technical Director at Stoke City FC.This episode is brought to you by P...

24 Jan 202339min

3. Zoran Krneta on Life in the MLS, Recruiting Non-Playing Staff & Charlotte FC

3. Zoran Krneta on Life in the MLS, Recruiting Non-Playing Staff & Charlotte FC

Season 1, Episode 3 of the ASD Podcast features Zoran Krneta (Sporting Director at Charlotte FC). Zoran was previously owner and co-founder of Star Sports & Entertainment Ltd, a global sports agency r...

17 Jan 202330min

2. Matt Jordan on Multi-Club Ownership, Managing Upwards & Walsall FC

2. Matt Jordan on Multi-Club Ownership, Managing Upwards & Walsall FC

Season 1, Episode 2 of the ASD Podcast features Matt Jordan, VP of Global Football at Trivela Group (an American sports investment firm who recently acquired a controlling stake in Walsall FC). Matt w...

10 Jan 202339min

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