The Brand Marketing Show

The Brand Marketing Show

Welcome The Brand Marketing Show. The show for the creators. The innovators. The ones who wake up at 3am with an idea that won't let go and refuse to accept "that's just how it's done." Who sketch prototypes on napkins and turn kitchen tables into laboratories. Who look at every "impossible" and whisper back, "watch me." You don't just create products. And you understand that people don't fall in love with features and benefits. They fall in love with the future you're building. The problems you're solving. The way you make them feel when they hold your creation in their hands. And you're determined to make them feel something extraordinary. Some might call you perfectionists. Dreamers. Disruptors. We call you the future. Because while the world is drowning in ordinary, you're busy crafting extraordinary. While mass market settles for mediocre, you're obsessing over every detail that transforms a simple product into an experience people can't stop talking about. I'm Cath Langman, and I'm here to lift the lid on what's possible when innovation meets obsession. When purpose meets profit. When the crazy idea in your head becomes the must-have product in their hands. Are you ready to turn your vision into their obsession? Let's go.

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Episoder(345)

How To Boost Your Shopify Store With Quizzes

How To Boost Your Shopify Store With Quizzes

If you're looking for a data-driven strategy to engage deeply with your customers while increasing conversion rates and average order values - then this episode is for you! Today on the podcast I am t...

3 Mai 202231min

Should I Add Buy Now Pay Later To My Online Shop?

Should I Add Buy Now Pay Later To My Online Shop?

Today on the show we're going to try and answer a question we see being asked ALL the time: And that is - should you add Buy Now Pay Later payment options to your online store?  Are the high transacti...

26 Apr 202226min

5 Things That Are Working This Month With Facebook Ads

5 Things That Are Working This Month With Facebook Ads

Today on the show we're going to talk about what's working right now with Facebook ads - specifically when it comes to advertising your brand or eCommerce store. If there's one constant we know about ...

19 Apr 202231min

The #1 Reason For Stress And Fatigue As An Entrepreneur

The #1 Reason For Stress And Fatigue As An Entrepreneur

How are you feeling right now? If you're, like me, a Mum and a business owner, then I have a good idea of how you're feeling… On top of the last two years of a pandemic I'm seeing people struggling wi...

11 Apr 202226min

The Power Of Incentives - When & How To Use Them

The Power Of Incentives - When & How To Use Them

Discounts and incentives. Some businesses love them -  we all know the brands that seem to be constantly on sale (looking at you 'closing down' rug store!).  And some businesses hate discounts and wil...

5 Apr 202225min

Marketing Your Online Store During Difficult Times

Marketing Your Online Store During Difficult Times

I'm super excited to bring you today's episode, which is essentially all about what you can be doing in your business right now so that you can not just survive, but thrive, no matter what crazy thing...

28 Mar 202223min

How To Manage A Fast Growing Business While Staying True To Your Values

How To Manage A Fast Growing Business While Staying True To Your Values

Today on the show, I'm joined by Michelle Smith, founder of Curated with Conscience, which is a beautiful gift hamper business that exists to have a positive impact on the environment and sustainabili...

22 Mar 202239min

Create Your 12 Month SEO Content Plan with Karen Mapperson

Create Your 12 Month SEO Content Plan with Karen Mapperson

A couple of weeks ago, we shared the first in a two-episode series on SEO - search engine optimisation, and I was joined by Karen who is one of the experts from my team. In that episode, we talked thr...

15 Mar 202253min

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