The CMO Podcast

The CMO Podcast

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.

The CMO Podcast is sponsored by Deloitte.

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Episoder(428)

DE&I | Andrea Brimmer (Ally)

DE&I | Andrea Brimmer (Ally)

Andrea Brimmer is the Chief Marketing and PR Officer for Ally Financial. Ally Financial is one of the largest car-finance companies in the U.S. and is the 17th largest bank in the United States by ass...

22 Nov 202136min

Jennifer Davis (Learfield) | Fandom Meets Commerce

Jennifer Davis (Learfield) | Fandom Meets Commerce

Jennifer Davis is the Chief Marketing Officer of Learfield, the leading media and technology company in college sports. If you are a college sports fans, chances are you have used or experienced their...

17 Nov 202152min

DE&I | Frank Cooper (BlackRock)

DE&I | Frank Cooper (BlackRock)

This week, Jim Stengel is welcoming back his fourth-ever guest that was on the podcast back in 2019. That's right—it's Frank Cooper, the Senior Managing Director & Global Chief Marketing Officer at Bl...

15 Nov 202136min

Bethany Quam (Blue Buffalo Co) | Feed'em Like Family

Bethany Quam (Blue Buffalo Co) | Feed'em Like Family

In this episode of The CMO Podcast, Jim is joined by Bethany Quam, Group President at Blue Buffalo Co. The company is the leader in premium quality, all-natural pet nutrition and General Mills' faste...

10 Nov 202142min

DE&I | Charisse Hughes (Kellogg) & Stacy Kemp (Deloitte)

DE&I | Charisse Hughes (Kellogg) & Stacy Kemp (Deloitte)

In this episode of The CMO Podcast's DE&I mini-series, Jim is joined by Charisse Hughes, SVP & Global CMO at Kellogg Company, and Stacy Kemp, Principal/Partner at Deloitte.In this conversation, Charis...

8 Nov 202150min

Office Hours: Trust | Suzi Watford (WSJ) & Ashley Reichheld (Deloitte Digital)

Office Hours: Trust | Suzi Watford (WSJ) & Ashley Reichheld (Deloitte Digital)

Trust is easily one of the most important and valuable building blocks for any brand or company today. But how is trust earned, maintained and measured? In this episode of Office Hours, Jim and his gu...

3 Nov 202144min

DE&I | Kwasi Mitchell (Deloitte)

DE&I | Kwasi Mitchell (Deloitte)

Kwasi Mitchell is the Chief Purpose Officer and a Principal at Deloitte Consulting, the largest professional services network in the world. As Cheif Purpose Officer, Kwasi oversees several important i...

1 Nov 202139min

DE&I | Carla Zakhem-Hassan (Citi)

DE&I | Carla Zakhem-Hassan (Citi)

In the first episode of our DE&I (Diversity, Equity, and Inclusion) mini-series, Jim speaks with Carla Zakhem-Hassan. This episode was recorded before Carla was appointed Chief Marketing Officer at JP...

28 Okt 202142min

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