The CMO Podcast

The CMO Podcast

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.

The CMO Podcast is a vYve Production.

Denne podkasten er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(438)

Jon Hall (Whirlpool) | Leaders Must Create Forward Momentum

Jon Hall (Whirlpool) | Leaders Must Create Forward Momentum

Jon Hall is the Brand and Product Marketing Director of the Whirlpool Corporation. Their brands include KitchenAid, JennAir, Maytag, Hotpoint, Amana, Whirlpool and many more! Along with being a market...

17 Jun 20201h 2min

Jenny Avallon Lewis (UBER) | Leadership During Crisis

Jenny Avallon Lewis (UBER) | Leadership During Crisis

On this episode of Leadership During Crisis we revisit Jim's conversation with Jenny Avallon Lewis, the Head of Marketing, US & Canada at Uber. In this conversation, Jenny talks about how Uber's core ...

15 Jun 202013min

Suzanne Fanning (Wisconsin Cheese) | Got Creativity

Suzanne Fanning (Wisconsin Cheese) | Got Creativity

Suzanne Fanning is the CMO and Senior Vice President of the Dairy Farmers of Wisconsin / Wisconsin Cheese. Wisconsin makes more than just cheddar these days, they actually create half of the specialty...

10 Jun 202056min

Kate Huyett (Bombas) | Leadership During Crisis

Kate Huyett (Bombas) | Leadership During Crisis

Kate Huyett is the Chief Marketing Officer at Bombas, an apparel brand best known for their socks. This episode Kate talks about how Bombas is working through and how her team is making sure Bomba's m...

8 Jun 202015min

A Moment of Pause

A Moment of Pause

In an effort to pause and reflect on the events taking place in our country, and stand in solidarity with the movement for change, equality and inclusiveness happening right now, Jim is sharing a spec...

3 Jun 20201min

Erika Nardini (Barstool Sports) | Leadership During Crisis

Erika Nardini (Barstool Sports) | Leadership During Crisis

On this episode of Leadership During Crisis, Jim revisits his interview with Barstool Sports CEO, Erika Nardini. This episode was recorded the week of St. Patrick's day, during the early weeks of the ...

1 Jun 202015min

Greg Lyons (PepsiCo) | Serving Empathy at PepsiCo

Greg Lyons (PepsiCo) | Serving Empathy at PepsiCo

In this episode, Jim chats with Greg Lyons, the Chief Marketing Officer at PepsiCo North America. Greg leads a team of over 500 marketers and works with brands like Pepsi, Mountain Dew, Aquafina, Lipt...

27 Mai 202057min

Amanda Rassi (Kroger) | Leadership During Crisis

Amanda Rassi (Kroger) | Leadership During Crisis

Amanda Rassi is the Vice President of Marketing at The Kroger Co. which is America's largest supermarket by revenue and the second-largest general retailer. Last year, Amanda came on the podcast after...

25 Mai 202031min

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