The FMCG Marketing Daily

The essential morning briefing for brand leaders in fast-moving consumer goods. Hosted by Marco and Klara — two senior strategists with decades of experience inside global CPG companies and consultancies. Every episode covers retail media and distribution shifts, brand and competitor moves from Unilever, Coke, Nestlé, and challenger brands, and the macro and regulatory forces reshaping the category. Authoritative. Analytical. No noise. Built for brand managers, trade marketers, CMOs, and agency directors who need to stay ahead.

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Episoder(155)

The FMCG Marketing Daily — April 21, 2026

The FMCG Marketing Daily — April 21, 2026 Your 8-minute briefing on the platforms, players, and profits driving fast-moving consumer goods. Hosted by Marco and Klara. Today's fun fact: Costco's $4....

21 Apr 7min

The FMCG Marketing Daily — April 20, 2026

The FMCG Marketing Daily — April 20, 2026 Your 8-minute briefing on the platforms, players, and profits driving fast-moving consumer goods. Hosted by Marco and Klara. Today's fun fact: Costco's $4....

20 Apr 7min

The FMCG Marketing Daily — April 19, 2026

The FMCG Marketing Daily — April 19, 2026 Your 8-minute briefing on the platforms, players, and profits driving fast-moving consumer goods. Hosted by Marco and Klara. Today's fun fact: Costco's $4....

19 Apr 6min