The Go-To Market Mindset

The Go-To Market Mindset

The Go-To-Market Mindset is hosted by Michael Gordon who talks about all things related to sales, business, and personal growth. If it’s about high performance, Michael wants to take a deep dive into it and to do that, he’ll be talking with some of the sharpest minds in the field. As owner of Sandler Training in Calabasas, Michael works with companies that know they have something valuable to bring to the market and aren’t willing to lower their prices to get the business.

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Episoder(17)

17 - Social Selling 101 with Brynne Tillman

17 - Social Selling 101 with Brynne Tillman

"Social Selling" is a catchphrase overused to describe a wide variety of tactics and justifications. However, Brynne Tillman teaches a very specific definition in order to emphasize the value-driven a...

23 Aug 202350min

16 - Accountability in Sales with John Rosso

16 - Accountability in Sales with John Rosso

John Rosso's reputation precedes himself, especially on this podcast with Michael Gordon of Sandler Sales Calabasas. John reveals the true nature of sales leadership and how it derives from accountabi...

10 Aug 202336min

15 - Instilling the Sales Mindset with Jamie Crosbie

15 - Instilling the Sales Mindset with Jamie Crosbie

Having a salesperson is one thing. Improving their skillset and putting them on a growth track is another. Jamie Crosbie of ProActivate jumps onto the Go-To Market Mindset with Michael Gordon of Sandl...

25 Mai 202326min

14 - Inbound vs Outbound with Stephanie Valenti

14 - Inbound vs Outbound with Stephanie Valenti

Stephanie Valenti, CRO of SmartBug Media, sheds light on the importance of inbound marketing, its benefits over outbound marketing, and the ways in which sales departments can work in synch with marke...

19 Apr 202333min

13 - How to REALLY use DISC with Markku Kauppinen

13 - How to REALLY use DISC with Markku Kauppinen

DISC is one of the leading personality test systems used in the fields of mental health, education, and even sales. Markku Kauppinen, President and CEO of DISC, sits with Michael Gordon to discuss the...

15 Feb 202334min

12 - Deal - Value - Urgency with Michael Head

12 - Deal - Value - Urgency with Michael Head

Michael Head mans the 100,000 foot view of Impact.com's sales and management strategies. With his background in sales and marketing, he has empowered Impact to create affiliate deals and partnership s...

7 Des 202233min

11 - Sprint to Effectiveness with Simon Severino

11 - Sprint to Effectiveness with Simon Severino

If you're a CEO, you know that scalability is key. Simon Severino of Strategy Sprints GmbH is a business coach that helps business owners understand what is and isn't working. Michael Gordon of Sandle...

25 Aug 202233min

10 - Empowering Sales Teams! with Preston Geeting

10 - Empowering Sales Teams! with Preston Geeting

Preston Geeting does more than manage sales teams. He empowers them to help individuals run their sales process as if it was their own business! How does he do this? Preston answers that question with...

8 Mar 202226min

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