371 Converted by Neil Hoyne
Converted: The Data-Driven Way to Win Customers' Hearts by Neil Hoyne About the Book: When the world's biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google's ...
18 Feb 20221h 22min
370 The Next CMO by Peter Mahoney
The Next CMO: A Guide to Operational Marketing Excellence by Peter Mahoney, Scott Todaro, and Dan Faulkner About the Book: The world is changing and so is the marketing profession. CMOs and the next g...
11 Feb 20221h 9min
369 Find Your Yellow Tux by Jesse Cole
Find Your Yellow Tux: How to Be Successful by Standing Out by Jesse Cole About the Book: Stop standing still. Start standing out. Whether in school, factories, or corporate offices, people are in a ma...
4 Feb 202259min
368 Culture Built My Brand by Mark Miller
Culture Built My Brand: The Secret to Winning More Customers Through Company Culture by Mark Miller and Ted Vaughn About the Book: Unleash the power of your culture. Propel your brand forward. Too man...
28 Jan 20221h 14min
367 Can't Sell Won't Sell by Steve Harrison
Can't Sell Won't Sell: Advertising, Politics and Culture Wars. Why Adland Has Stopped Selling and Started Saving the World by Steve Harrison About the Book: Our politics dictate the ads we create and ...
21 Jan 20221h 8min
366 Leading the Customer Experience by Brad Cleveland
Leading the Customer Experience: How to Chart a Course and Deliver Outstanding Results by Brad Cleveland About the Book: Many organizations and leaders struggle to respond effectively to fast-evolving...
14 Jan 20221h 11min
365 CMO to CRO by Rolly Keenan
CMO to CRO: The Revenue Takeover by the Next Generation Executive by Mike Geller, Rolly Keenan, and Brandi Starr About the Book: As your company's chief marketing officer, you're responsible for your ...
7 Jan 20221h 14min
364 unReceptive by Tom Stanfill
unReceptive: A Better Way to Sell, Lead, and Influence by Tom Stanfill About the Book: A large and growing number of people are distracted, overwhelmed, and isolated today and this has resulted in a s...
31 Des 20211h 8min
