
Have you heard the story about the boss who told her worried employees to leave ‘pity city’?
Leaked footage of the company meeting has received millions of views and resulted in countless headlines. And the story continues to rumble on. It is the latest example of how senior leaders behave an...
27 Apr 20237min

5 awkward questions presenters could face – and how to answer them
Questions can be a huge source of concern for presenters. What happens if you don't know the answer? What about if you don't hear the question properly? Or you get asked something uncomfortable?...
24 Apr 20237min

Media Team Academy - Extra Questions
Following our recent masterclass on ‘Making the most of broadcast media opportunities’ we had so many additional questions and comments from our viewers that we just couldn’t get through them in the t...
20 Apr 202323min

What can you learn from the Bud Light PR disaster?
Should organisations get involved in political activism and use their platforms to raise awareness of issues and pursue lasting change? Or is getting involved worth the risk of controversy and alienat...
20 Apr 20239min

‘About the size of a double decker bus’ – how to make numbers count in your media interviews
A weather bulletin may seem likely an unlikely starting point for a media training blog. But a recent one contained a brilliant example of how spokespeople should use numbers in media interviews. The ...
18 Apr 20236min

KSI and the art of apology videos
We are increasingly asked about the role of video in crisis communication. Can it help you control the narrative and get your message to more people when you are in the spotlight? Can it help you bett...
12 Apr 20237min

The best of this year's April Fool's Stunts
It can be hard to know quite what to believe on April 1. Social media is full of organisations issuing fake announcements, mock videos and made-up press releases. At a time when it can feel like we ar...
5 Apr 20235min

“It’s been a long time since I interviewed such a bad-tempered man”
The words of presenter Shelagh Fogarty as a radio interview came to a premature and memorable end. And having just highlighted in our media training blogs how a spokesperson performed well in a chall...
28 Mar 20236min



















