The Negotiation

The Negotiation

Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists. The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.

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Episoder(272)

Crystal Tai - Senior Managing Editor @ Jing Daily | Canadian Brands Enjoying Success in China (and Why) & The Top Chinese Fashion Trends For 2024

Crystal Tai - Senior Managing Editor @ Jing Daily | Canadian Brands Enjoying Success in China (and Why) & The Top Chinese Fashion Trends For 2024

In this episode of The Negotiation podcast, we're excited to have Crystal Tai, Senior Managing Editor at Jing Daily, rejoin us for a deep dive into evolving fashion and lifestyle trends in China.  Jin...

14 Feb 202435min

Filip Zieliński | China's EV, Education, & Start-up Landscapes

Filip Zieliński | China's EV, Education, & Start-up Landscapes

In this episode of The Negotiation, Todd sits down with Filip Zieliński, a seasoned entrepreneur and long-time China resident with a wealth of experience across various industries, including green ene...

7 Feb 202448min

Charles Lavoie - Head Of Creative Labs @ WPIC | Douyin & The New China Playbook For Brands

Charles Lavoie - Head Of Creative Labs @ WPIC | Douyin & The New China Playbook For Brands

In this episode of The Negotiation, we welcome back to the show, Charles Lavoie, VP of Marketing & Head of Creative Labs at WPIC Marketing & Technologies and longtime guest of the pod. In our conversa...

20 Jan 202452min

Jacob Cooke, CEO @ WPIC Marketing + Technologies | The 2024 Outlook for PDD, Douyin, Alibaba, & The Chinese Consumer

Jacob Cooke, CEO @ WPIC Marketing + Technologies | The 2024 Outlook for PDD, Douyin, Alibaba, & The Chinese Consumer

We dive into the evolving e-commerce and consumer trends in China for 2024, starting with analyzing the performance and tactics of leading e-commerce giants like Douyin, Pinduoduo, Taobao, and Tmall. ...

10 Jan 202417min

Andrew Methven | The Importance of Understanding Mandarin's History As a Language

Andrew Methven | The Importance of Understanding Mandarin's History As a Language

In this episode of The Negotiation, we are thrilled to feature Andrew Methven, author of the Slow Chinese newsletter, one of the leading resources for keeping up to date with modern Mandarin language ...

13 Des 202353min

Claire Urry | Expanding Trade & Investment Between UK And China

Claire Urry | Expanding Trade & Investment Between UK And China

In this episode of The Negotiation, we're delighted to speak with Claire Urry, Chief Commercial Officer at the China-Britain Business Council (CBBC), the premier British organization dedicated to fost...

6 Des 202341min

Denni Hu | Singles' Day, China's Fashion Trends, & The Rise of Chinese Designers

Denni Hu | Singles' Day, China's Fashion Trends, & The Rise of Chinese Designers

In this episode of The Negotiation, we sit down with Denni Hu, a Shanghai-based journalist for Women's Wear Daily (WWD), a premier fashion industry publication. Our discussion with Denni covers a rang...

28 Nov 202350min

Heidi Dugan | The Australian Prime Minister's Visit To China, Warming Australia-China Relations, CIIE, & Singles Day

Heidi Dugan | The Australian Prime Minister's Visit To China, Warming Australia-China Relations, CIIE, & Singles Day

In this episode of The Negotiation, we are delighted to feature Heidi Dugan, Chair of the Australian Chamber of Commerce in Shanghai (AustCham).  Heidi joins the show at a critical juncture in Austral...

17 Nov 202343min

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