The Optical Entrepreneur

The Optical Entrepreneur

World class interviews with best-selling authors and experts on the subject of entrepreneurship, leadership, business success and personal development. Brought to you by Optical Success Academy and Seiko. Hosted by optometrist and founder of Optical Success Academy, Conor Heaney.

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Episoder(61)

How to transform your optical practice through marketing mastery

How to transform your optical practice through marketing mastery

Conor goes deep into mastering marketing strategies that give you the tools to make your practice explode with growth. If you’re an optical entrepreneur serious about growth and excellence, this episo...

6 Jun 202417min

How to sell premium eyewear even when you have a high number of insurance plan patients or are in a low-income area

How to sell premium eyewear even when you have a high number of insurance plan patients or are in a low-income area

This episode is full of ways you can improve your customer experience with simple staff training techniques that will allow you to introduce whatever eyewear you would like to sell and set your averag...

25 Apr 202445min

How To Increase Conversion Rates Through Expertly Handling The 8 Common Objections And Client Fears

How To Increase Conversion Rates Through Expertly Handling The 8 Common Objections And Client Fears

In this live excerpt from the recent Staff Training Workshop Conor takes you through the most common objections your clients have that result in them taking their prescription away, delaying, thinking...

11 Apr 202430min

How To Be The Trusted Eyewear Experts And Go-To Practice In Your Town For Clients Who Want To Buy Premium Eyewear

How To Be The Trusted Eyewear Experts And Go-To Practice In Your Town For Clients Who Want To Buy Premium Eyewear

How To Be The Trusted Eyewear Experts And Go-To Practice In Your Town For Clients Who Want To Buy Premium EyewearWhen your team practices ‘trust-based selling’ the rewards are increased conversion rat...

4 Apr 202428min

OSA on Tour: Austin, TX - Cowboy Common Sense

OSA on Tour: Austin, TX - Cowboy Common Sense

This episode is full of tips on how to get inspired by whats around you, how to have the courage to be different and how to use being different to your advantage.

24 Jan 202413min

2 Vital Parts To Your Annual Planning

2 Vital Parts To Your Annual Planning

Conor’s back with a gold mine of annual planning wisdom just for you. In this episode, he's putting the spotlight on his absolute favourite tool—YOUR CALENDAR. Master its use, and you're on your way t...

21 Des 202327min

Setting SMART Goals and Why Time Management is a Myth

Setting SMART Goals and Why Time Management is a Myth

Time management is a myth. You cannot manage time. Time, just ticks by. It doesn't care about you, doesn't care what your goals are, it just keeps going. It marches on. You cannot get more time. There...

14 Des 202327min

Why NOW Is The Time To Start Your Annual Planning

Why NOW Is The Time To Start Your Annual Planning

If you’re a REAL optometry/optical business owner…Specifically, someone who is actively WORKING to grow your business…Then joining us for one of our Annual Planning Workshop is the place for you.Join ...

22 Nov 202332min

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