UI Breakfast: UI/UX Design and Product Strategy

UI Breakfast: UI/UX Design and Product Strategy

Join us for exciting conversations about UI/UX design, SaaS products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today.

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Episoder(366)

Episode 116: Segmenting Your Users with Val Geisler

Episode 116: Segmenting Your Users with Val Geisler

Every user is unique, yet we need reliable ways to group them into segments — so that we can understand them better and personalize their experience. Today our guest again is the lovely Val Geisler, a...

20 Jul 201832min

Episode 115: The Psychology of Addictive Products with Jeff Davidson

Episode 115: The Psychology of Addictive Products with Jeff Davidson

We should make products useful, no doubt. But what if we could also make them addictive — so that the customers keep coming back? Our guest today is Jeff Davidson, a solo product designer and writer. ...

13 Jul 201830min

Episode 114: Product Demos Done Right with Aaron Krall

Episode 114: Product Demos Done Right with Aaron Krall

What makes a perfect product demo? How do you engage and convert a potential customer instead of boring them to death with a monotonous screenshare? Today our guest is Aaron Krall, a SaaS enterprise s...

6 Jul 201846min

Episode 113: Designing Messaging Systems with Kostya Gorskiy

Episode 113: Designing Messaging Systems with Kostya Gorskiy

Chats and messengers represent a huge design challenge: there's always room for innovation, but the users are deeply attached to existing UX patterns (think of the latest Skype update). Our guest toda...

29 Jun 201832min

Episode 112: Optimizing SaaS Trials with Alli Blum

Episode 112: Optimizing SaaS Trials with Alli Blum

Optimizing the trial-to-paid conversion rate is one the most effective ways to improve any SaaS business. Our guest today is Alli Blum, a SaaS onboarding optimization consultant. You'll learn how to d...

22 Jun 201841min

Episode 111: Effective Website Navigation with Els Aerts

Episode 111: Effective Website Navigation with Els Aerts

We've been building websites for decades, yet each project imposes new challenges when it comes to navigation. Our guest today is Els Aerts — a famous usability expert, speaker, and co-founder of AGCo...

15 Jun 201844min

Episode 110: What Makes an Awesome Product Strategy with Zack Naylor

Episode 110: What Makes an Awesome Product Strategy with Zack Naylor

What is a product strategy? More importantly, what makes a good one? Our guest today is Zack Naylor, co-founder and CEO at Aurelius. We talk about product strategy vs tactics, the objectives and key r...

8 Jun 201838min

Episode 109: Mastering Google Analytics with Jeff Sauer

Episode 109: Mastering Google Analytics with Jeff Sauer

According to research, 70–80% of all websites in the world have Google Analytics installed! However, only a fraction of them use it well. Our guest today is Jeff Sauer, founder and lead instructor of ...

1 Jun 201840min

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