Wool Academy with Elisabeth van Delden

Wool Academy with Elisabeth van Delden

At the Wool Academy Podcast, the show's host Elisabeth van Delden, talks to one wool industry expert every week. Guests of the show are wool growers, marketing experts, retail brands, researchers and many more. The focus of the Wool Academy Podcast is to find out what is working now to be successful in wool while discussing different business, product, brand and social media strategies. You will be surprised how many wonderful stories wool has to tell.

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Episoder(100)

#094 Cobus Oosthuizen puts wool to test during a 250 km desert race

#094 Cobus Oosthuizen puts wool to test during a 250 km desert race

IntroductionCobus Ooosthuizen has always wanted to bust advertisement claims and proof them wrong. That is also why he took on the wool industry to proof the outrages claims the industry was making ab...

16 Aug 201832min

#093: Francesco Botto Poala takes us behind the scenes of Reda 1865

#093: Francesco Botto Poala takes us behind the scenes of Reda 1865

IntroductionFrancesco Botto Poala is the Chief Operating Officer at the well known vertically integrated weaving company Reda 1865. In this episode, Francesco talks about how the company strives for c...

9 Aug 201833min

#092: Dave Maslen about giving consumers a great wool experience

#092: Dave Maslen about giving consumers a great wool experience

IntroductionDave Maslen introduces the New Zealand Merino Company in this Wool Academy Podcast interview. Dave explains the different benefits NZM offers to its wool growers, supply chain partners and...

2 Aug 201831min

#091: Ben Watts about how automation is helping wool growers on farm

#091: Ben Watts about how automation is helping wool growers on farm

IntroductionBen Watts is a wool grower based in Australia who is using automation technology to help him run is farm more efficiently and more effectively. Drones, RFID tags or automated scales all he...

26 Jul 201834min

#090 Derelee Potroz-Smith is turning wool into gold with Woolchemy

#090 Derelee Potroz-Smith is turning wool into gold with Woolchemy

IntroductionDerelee Potroz-Smith is the CEO and Co-founder of Woolchemy based in New Zealand. Woolchemy processes wool with its innovative neweZorb treatment to make it super-absorbent. In this Wool A...

19 Jul 201838min

#089 Evan Helle about his sheep to shelf brand Duckworth

#089 Evan Helle about his sheep to shelf brand Duckworth

IntroductionEvan Helle is a fourth generation sheep rancher and co-founder of the merino wool retail brand Duckworth. In this episode, Evan shares the story of his family, the family ranch and the dec...

11 Jul 201837min

#088 John Roberts about the Woolmark Resource Centre

#088 John Roberts about the Woolmark Resource Centre

IntroductionJohn Roberts is the General Manager Eastern Hemisphere of the Woolmark Company - Australian Wool Innovation. IN his position he leads the Asian Woolmark offices as well as the Woolmark Res...

5 Jul 201831min

#087 Gerhard Schoppel about the premium wool hand knitting yarn business

#087 Gerhard Schoppel about the premium wool hand knitting yarn business

IntroductionGerhard Schoppel is the owner and creative mind behind the premium hand knitting yarn Schoppel Wolle. In this episode he talks about the hand knitting business and why he decided to go pre...

28 Jun 201830min

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