What to do if the ads are not working
He's running some ads and he's not getting any sales. And to that I reply, welcome, sir, to the club. And so I don't really understand the question. It says is it only sales conversion that count? Or ...
28 Mar 20225min
What do you recommend for Book funnels in terms of advertising? Any minor adjustments you'd recommend to your IBB for this model?
What do you recommend for Book funnels in terms of advertising? Alright. Specifically referencing my Intent Based Branding methodology. And so I will give that answer regardless of methodology. So if ...
21 Mar 20226min
Frank, how do you script your videos?
The question is how do you script your videos? And the answer is I personally don't script my videos, but I do have a framework...
14 Mar 20224min
What types of lead magnets work best to attract higher-level prospects for our agency side?
So we're going to move those people to pitch our membership group, but we want to create a new lead magnet, similar to your idea of elite owner operator. But it's specifically for real estate agents w...
7 Mar 20223min
Do you have tips/recommendations to optimize engagement and click-through rate?
I'd really like to see what I can do to optimize engagement and click through rate on our current email newsletter. I'm seeing that our lead magnet, it has a great open rate. It's an 80% open rate, 60...
28 Feb 20224min
What would you say to the individual that has all the content in the world but is having trouble implementing it?
The hard part is the implementation aspect or the over analysis of like, oh God, I know I should do this. Should I change the color of the button purple and all this other stuff or, to some of these p...
21 Feb 20224min
If you were doing a State of the Union today, how would you structure it towards more of an agency application funnel rather than an info product or lower-end product?
If you were doing a State of the Union today with a topic like podcasting, or really any, any topic cuz I know so many of the people in this group, how would you structure it if you were looking for, ...
14 Feb 20223min
Do you have any tips on how I can engage a beta group that is testing my product to extract the most valid information?
I'm trying to find out if you have any tips on how I can engage this beta group and extract as much information as possible so I can really hone in on that viable, what that minimum viable product is....
7 Feb 20225min
