
472: Top-down view of energy (Strategy Skills classics)
For this episode, let's revisit a Strategy Skills classic about the top-down view of energy. It is crucial to provide boundaries when discussing sector-wide issues or the executives may get lost in the details and miss the key levers. Watch the video version here: Top-Down View of Energy Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
7 Aug 20249min

471: Management consulting storyboards (Strategy Skills classics)
For this episode, let's revisit a Strategy Skills classic where we share one of our more in-depth episodes taken as a sample video from one of our strategy studies. This episode is complimentary and available on iTunes, Youtube, Spotify, and many other podcast players. Watch the video version here: How do I build the storyboard and why is it done so early? Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
5 Aug 202420min

470: Audemars Piguet & leadership (Strategy Skills classics)
For this episode, let's revisit a Strategy Skills classic where we explain how leadership is defined at great firms like McKinsey and BCG, and how we also manage leadership transition at FC. It will surprise you to see how different the mindset can be and that we think about these issues all the time. The most important role of a partner is to leave the firm in a better place than when she/he joined, and to hand over a client relationship to a newer partner. The ability to maintain this cycle is critical. If the mechanism is not there, even proud and great firms suffer during leadership changes. You want to avoid that. The cycle must be continuous. Click here to see the Corporate Strategy & Transformation study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
31 Jul 202415min

469: Market trends analysis (Strategy Skills classics)
Let’s be honest. Most consultants simply go into Google and search for any reports / analyses to compile market trends/an industry analysis fact pack. In other words, they do not put much thought into it beyond ensuring they are not caught for plagiarism. This is because many consultants think of the market trends or industry analysis as an output to deliver, which will never be used, and it does not matter what comprises the analysis. For this episode, let's revisit a Strategy Skills classic from week 4 of the Corporate Strategy & Transformation study, where we discuss how/why we built a bespoke market trends pack for the client addressing the issues important to them and them only. We used this market trends analysis to guide the executives on the issues we considered important to their strategy. Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
29 Jul 202413min

468: How to overcome career frustrations with New York University’s Dr. Tessa West
Welcome to Strategy Skills episode 468, an interview with the author of Job Therapy: Finding Work That Works for You, Dr. Tessa West. In her book, Dr. Tessa West helps you figure out the real reason you’re unhappy and shows you how to find a new position in which you’ll thrive, whether in a different role, company, or new industry altogether. Dr. Tessa West is Professor of Psychology at New York University, where she is a leading expert on the science of social relationships. Her academic research and writing for the media focuses on how to improve communication between employees, bosses, and hiring professionals across workplace settings. She has over 100 academic publications and is a regular contributor to the Wall Street Journal. Her work has been covered by Scientific American, the New York Times, Financial Times, The Guardian, CNN, CNBC, ABC World News, TIME, Bloomberg, HBR, Fast Company, and the US Supreme Court. Her first book Jerks at Work published to rave reviews. Get Dr. Tessa's book here: https://rb.gy/e1iwmg Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
24 Jul 20241h 4min

467: How to convert insights into strategy maps (Strategy Skills classics)
For this episode, let's revisit a Strategy Skills classic where we discuss how to convert insights into Strategy Maps. It is a powerful tool to create prescriptive / forecasting models to explain and predict strategy options. This is how to move from being a consultant to thinking and presenting like a partner. It is complimentary and available on iTunes, Youtube, Spotify, and many other podcast players. The Video version of this episode is available on youtube - https://youtu.be/hcStB7fjsJ0 Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
22 Jul 202424min

466: Former McKinsey partner on How to Turn a Profit and Improve Lives in the World's Toughest Places
Welcome to Strategy Skills episode 466, featuring an interview with the coauthor of Business on the Edge: How to Turn a Profit and Improve Lives in the World’s Toughest Places, Viva Ona Bartkus. In this book, they argue that by entering markets in the world’s frontline regions—areas stuck in cycles of violence and extreme poverty—businesses can actually create stability and expand opportunity for communities and corporations alike. Business on the Edge shows how businesses can reduce risks, cut costs, and increase profits, all while creating economic opportunities that transform communities. Viva Ona Bartkus is Paul E. Purcell Associate Professor at the University of Notre Dame’s Mendoza College of Business. She is a former partner at McKinsey & Company and the founder of the revolutionary course Business on the Frontlines. Get Business on the Edge here: https://rb.gy/a505d2 Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
17 Jul 202450min

465: The Triggers Behind Customer Purchases with Founder and CEO of Triggers, Leslie Zane.
Welcome to Strategy Skills episode 465, an interview with an award-winning marketer, TEDx speaker and authority in harnessing the instinctive mind to accelerate brand and business growth, founder and CEO of Triggers, Leslie Zane. In this episode, continuing the discussion from her first interview, we delved deeper into the conventional marketing wisdom and instinctive behaviors that drive people to buy your product. Leslie is the author of The Power of Instinct: The New Rules of Persuasion in Business and Life. In her book, Leslie shows that to grow a brand, business, or even a social movement, traditional persuasion tactics fall short. Instead, you must connect to the instinctive mind. And to do this, you need to understand the science of consumer choice and employ techniques that work with a person's brain, not against it. Leslie Zane is an award-winning marketer, TEDx speaker and the foremost authority in harnessing the instinctive mind to accelerate brand and business growth. In her early career at P&G and Johnson & Johnson, Zane championed the position that what people say is unreliable and that telegraphic cues are more powerful than direct communication, but her unconventional thinking was often disregarded. In 1995, she founded Triggers®, the first brand consulting firm rooted in behavioral science, where she continued to champion the primacy of the instinctive mind in brand decisions. With her groundbreaking discoveries in boosting salience, the Brand Connectome® and Growth Triggers®, Zane and her team have delivered over $20 billion in incremental revenue for Fortune 100 clients. Today Triggers’ strategies are evident in diverse fields from consumer-packaged goods, health care and insurance to fighting anti-Semitism, showcasing its versatility. An alumna of Yale, Harvard Business School and Bain & Company, Zane is a recipient of the Congressional Women of Distinction and the Ogilvy Award. In 2021, she coined the term “Covid-stasis” forecasting the pandemic’s lasting psychological and behavioral effects. Zane has been published in prestigious publications including Knowledge@Wharton, Harvard Business Review, World Economic Forum, Newsweek and Ad Age. Zane is a board member of El Centro Hispano, the leading non-profit empowering Hispanic immigrants with skills to thrive in the United States. Get The Power of Instinct here: https://rb.gy/l3ofdo Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
15 Jul 202443min