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4/26 - Embracing AI | 5 AI People To Follow | Barbie Gets Inclusive | Popcorn Explodes In The UK

4/26 - Embracing AI | 5 AI People To Follow | Barbie Gets Inclusive | Popcorn Explodes In The UK

14:382023-04-26

Om episode

In this episode of the Ad Nerds Podcast, Spanky Moskowitz shares stories about the latest news in the advertising industry. Listeners learn about how artificial intelligence (AI) can be used as a tool to enhance creativity and how AI educators and influencers can provide valuable insights into the field. The podcast also explores how companies like Barbie are becoming more inclusive and how some agencies like BBDO Worldwide are cautious about using generative AI tools. Additionally, the episode features a creative campaign by Indiana-based agency Young & Laramore that celebrates the satisfying appeal of watching microwave popcorn pop. Key moments: Story 1: Discussion of the benefits of working with AI instead of fearing it, and the importance of embracing human skills in creativity (1:03) Story 2: Introduction to AI educators and influencers to follow, including Sinead Bo Vell, Pete Huang HYUNG, Justin Fineberg, Karen X Cheng, and Lex Fridman (3:02) Ad for Ad Zombies’ jingle creation service (5:11) Story 3: Overview of Barbie’s partnership with the National Down Syndrome Society to create a doll representing a person with Down syndrome (5:44) Story 4: Discussion of BBDO Worldwide’s internal memo advising employees not to use generative AI tools for client work (8:38) Ad for Ad Zombies’ creative advertising services (11:42) Story 5: Overview of the creative campaign by Young & Laramore that celebrates the satisfying appeal of watching popcorn pop (12:32) Embracing AI Without Fear of Being Replaced: 5 Creative Mindset Shifts - https://adage.com/article/opinion/embracing-ai-without-fear-being-replaced-5-creative-mindset-shifts/2490536 5 AI-Focused Influencers for Brands to Follow - https://adage.com/article/digital-marketing-ad-tech-news/5-ai-focused-influencers-brands-follow/2490441 Barbie's Marketing Leader Lifts the Curtain on Its First Down Syndrome Doll - https://www.adweek.com/brand-marketing/barbies-marketing-leader-lifts-the-curtain-on-its-first-down-syndrome-doll/ BBDO Warns Against Generative AI for Client Work - https://adage.com/article/agency-news/bbdo-warns-against-generative-ai-client-work/2490551 These Supersized Outdoor Ads Totally Get the Weird Appeal of Watching Microwave Popcorn Cook - https://adage.com/creativity/work/these-supersized-outdoor-ads-totally-get-weird-appeal-watching-microwave-popcorn-cook/2490511

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Podme arbeider etter Vær Varsom-plakatens regler for god presseskikk. Ansvarlig redaktør og daglig leder er Kristin Ward Heimdal. Redaktør for eksterne innholdssamarbeid er Mathias Thaulow Lisberg.

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