#174 Interview: Fred "Chico" Lager, Former CEO, Ben & Jerry's

#174 Interview: Fred "Chico" Lager, Former CEO, Ben & Jerry's

01:12:302018-04-19

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In 1982, at age 27, Fred ”Chico” Lager had already grown tired of running his nightclub. The little ice cream shop around the corner needed help, so he joined in with the owners, two guys named Ben and Jerry. A global brand ensued, with Chico as CEO. Chico eventually talked about all of this in his book ”The Inside Scoop.” Over twenty years later, The Spaniard discovered the book, loved it and tracked down Chico. Now you get to hear some of the stories: Feeding Henny Youngman’s audience, racing against time in a VW van, doing what the bankers said couldn’t be done, and being the first to put cookie dough in ice cream. You’ll even learn which flavor will come back from the dead this summer as the company celebrates its 40th anniversary!

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Podme arbeider etter Vær Varsom-plakatens regler for god presseskikk. Ansvarlig redaktør og daglig leder er Kristin Ward Heimdal. Redaktør for eksterne innholdssamarbeid er Mathias Thaulow Lisberg.

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