Quality Isn't Yield
When Leslie Vella joined what's now the Malta Tourism Authority in 1982, his business card had a Telex address and a Telegram address on it. Faxes were still science fiction. Malta had half a million ...
1 Maj 1h 11min
Defending Barcelona
What if the problem with tourism isn't that there are too many tourists, but that almost nobody is measuring capacity properly?In this episode, Ged is joined by Saverio Bertolucci, an Italian tourism ...
29 Apr 35min
High Season Sells Itself
Tom Jenkins has been CEO of the European Tourism Association (ETOA) for over twenty years. Before that, he was a tour guide. And in 1991, he sat in Venice and tried to tell the industry it had an over...
27 Apr 40min
Grenada's 12 Month Play - Bridging The Perception Gap
Bridging the Perception Gap with Stacey Liburd, CEO, Grenada Tourism AuthorityCan a Caribbean island really be a 12-month destination? Ged speaks to Stacey Liburd, CEO of the Grenada Tourism Authority...
16 Apr 38min
We Don't Promote Summer Any More
Natalia Boveda leads international promotion for Visit Costa Del Sol, the official DMO for the province of Malaga. In this episode, she explains how one of Europe's most recognised summer destinations...
15 Apr 32min
High Season Is Not The Problem
Alessandra Priante is one of the most influential figures in global tourism. As President of ENIT, Italy's national tourism board, and formerly the first woman to serve as Director for Europe at UN To...
13 Apr 44min
Scale Vs Soul: AI's Real Impact on Tourism
What does AI actually mean for the tourism industry - and are most of us still just reading about it rather than using it? In this episode, Ged is joined by Dado, keynote speaker, author, and technolo...
6 Mars 43min
Less Crowds, More Connection
In this episode of The Balancing Tourism Podcast, Ged speaks with Richard Lindberg, founder of One Planet Journey and keynote speaker at the upcoming Tourism Seasonality Summit in Rimini. Richard shar...
29 Jan 42min
