EP308: Spending Too Much on Your Customer Acquisition? Here Are 4 Steps to Lower Your CPA

EP308: Spending Too Much on Your Customer Acquisition? Here Are 4 Steps to Lower Your CPA

Know you’re spending too much on customer acquisition but can’t figure out what’s going wrong? In this episode, you’ll learn how to look through your Ad Manager data and figure out what’s causing your high CPAs. Listen to learn the 3 causes and 3 solutions so you can lower your CPA and keep your high-click through rate and low cost-per-click.

Our Partners:


How To Double Your Customers, Sales and Profits with A/B Testing (Free Book from Conversion Fanatics!)


Free Training: How to Generate Leads and Revenue with an Automated Chatbot


Get One Month of Free Content from BKA Content (CODE: Perpetual)


Sendlane’s 2021 eCommerce Email Marketing Playbook


Resources Mentioned In This Episode:


Unlock Your Business Potential By Advertising on Social Media with Tier 11


Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale


Episode 54: 4 Facebook Ad Troubleshooting Tactics to Improve Conversions


Episode 71: The Michigan Method: A Strategy for Scaling Ad Campaigns


Episode 136: Use These 3 Facebook Messenger Blueprints to Acquire More Customers, Leads, & Subscribers


Episode 144: Why This is Still the Best Time to Be a Facebook Marketer (Plus… Insights from Facebook’s NYC Office)


Episode 160: Not Getting Conversions with Facebook Ads? Follow These 11 Steps


WordStream: Everything You Know About Conversion Rate Optimization Is Wrong


Shop.org


DigitalMarketer Lab Elite


Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.


Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

www.AdRoll.com/PT

https://www.activecampaign.com/

Tier 11 Data Suite

https://perpetualtraffic.com/advertise-with-us/

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(500)

What a Live CRO Audit Reveals That Your Design Agency Never Shows You

What a Live CRO Audit Reveals That Your Design Agency Never Shows You

Stop losing revenue after the click! Let’s find the leak before your next ad.Get your free CRO audit at: https://www.tiereleven.com/cro/serviceAre you optimizing your site based on what looks good or ...

26 Maj 43min

Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works

Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works

The conversion problem is not in your ad account. It's in the gaps between your ads, landing pages, data, and unit economics.Sign up for our free CRO audit and close the gaps today: https://www.tierel...

19 Maj 32min

Chick-fil-A's Secret to 15% Growth for 37 Years Straight

Chick-fil-A's Secret to 15% Growth for 37 Years Straight

What makes a brand legendary? You might think it’s all about your product or service. The truth is, it’s not about how good you think your stuff is but what your customers say about you. Legendary bra...

12 Maj 47min

How to Become a Supercommunicator (Ask These Questions)

How to Become a Supercommunicator (Ask These Questions)

Do you often feel like your conversations aren't going anywhere? Or that you’re not connecting as deeply as you'd like? It turns out, most of us are missing a key ingredient in our communication. We'r...

5 Maj 17min

Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)

Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)

Are you spending more on traffic than you’re actually making and calling that “growth”? Business owners often chase scale, obsess over ROAS, and completely miss the bigger picture. Most of them don’t ...

28 Apr 19min

156% More App Subscribers in Six Months! Here’s How We Did It

156% More App Subscribers in Six Months! Here’s How We Did It

Download your free Tier 11’s nCAC calculator at: https://www.tiereleven.com/ncacHow do you acquire new customers without frustrating the ones you already have? It’s a delicate balance that’s harder th...

21 Apr 20min

5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.

5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.

Are you scaling ad spend but getting worse results? If your ROAS looks amazing while your growth stalls, you might be optimizing for the wrong thing, and it’s costing you more than you think.In this e...

14 Apr 53min

Stop Saying This on Sales Calls (It Hurts Your Deals)

Stop Saying This on Sales Calls (It Hurts Your Deals)

Apply for our free $10,000 audit of your digital strategy: https://www.tiereleven.com/audit Why do some prospects respect you while others walk all over you? When you feel like you’re chasing the sale...

7 Apr 22min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
uppgang-och-fall
rss-borsens-finest
avanzapodden
svd-tech-brief
lastbilspodden
fill-or-kill
rss-dagen-med-di
bathina-en-podcast
rss-inga-dumma-fragor-om-pengar
borsmorgon
24fragor
rikatillsammans-om-privatekonomi-rikedom-i-livet
rss-kort-lang-analyspodden-fran-di
tabberaset
market-makers
rss-hos-psykologen
rss-den-nya-ekonomin