The New Services Playbook
AI Knowhow15 Dec 2025

The New Services Playbook

89% of jobs will be impacted by AI next year. So what does that mean for services firms in 2026?

Pete Buer is joined by Chris Barbin and Michelle Swan of Tercera to break down insights from The New Services Playbook—and why "Services as Software" is reshaping everything from pricing models to delivery.

They explore why AI isn't an extinction-level event, how firms are taking share with smaller teams and faster delivery, and what it takes to stay trusted in a world where clients demand outcomes, not hours.

Plus: Pete digs into fresh data on workforce shifts and why internal alignment around AI is your new leadership challenge.

Download the report here! https://tercera.io/ai-era-services-transformation/

Test your commercial intelligence at www.knownwell.com/30days

Watch on YouTube: https://youtu.be/Ni_jHHVHoqI

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