SPI 909: Is Value-Based Content Dead?

SPI 909: Is Value-Based Content Dead?

#909 This is how to gauge if something is worth posting. If people can get the same information from ChatGPT, your content isn't good enough! That's because what worked in the past doesn't cut it anymore. Tips, tricks, and how-tos are everywhere. And now, AI models are eating up our knowledge and sharing it with no intention of ever driving traffic to real creators. So, what is the key to audience growth in 2026? How do we build brands that stand out in the age of AI? And essentially, how do we not get replaced? In today's episode, I address these questions and share the mindset shift required to create content with viral potential. Listen in, and don't miss the opportunity to take action right away with my free 30-day video challenge. This is the best way to start posting and go into the New Year winning! Show notes and more at SmartPassiveIncome.com/session909.

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SPI 786: Pivoting to Follow Your Passion with Amy Nelson—SPI Pro Expert in Residence

SPI 786: Pivoting to Follow Your Passion with Amy Nelson—SPI Pro Expert in Residence

#786 The top lesson becoming a parent teaches us about our careers is that time is our most important resource. That's because every moment spent on things we're not passionate about is time away from...

17 Maj 202440min

SPI 785: Small Tweaks for Big Sales with Brian Moran from SamCart

SPI 785: Small Tweaks for Big Sales with Brian Moran from SamCart

#785 Tiny changes to improve your sales process add up to a lot more revenue. This is especially true for your checkout pages! So, how do you build a frictionless experience for your customers? Find o...

15 Maj 202436min

SPI 784: Find Your Champions

SPI 784: Find Your Champions

#784 Don't underestimate the power of knowing somebody who knows somebody! In fact, building friendships in your niche is one of the best ways to fast-track your success in business. But how do you fi...

10 Maj 202416min

SPI 783: How Kevin Espiritu Converted His Backyard into an 8-Figure Gardening Empire

SPI 783: How Kevin Espiritu Converted His Backyard into an 8-Figure Gardening Empire

#783 As creators, starting a physical products business might seem daunting. But is there a future where something like MrBeast's Feastables puts companies like Hershey out of business? Will influence...

8 Maj 202449min

SPI 782: A Wild Situation at Lunch

SPI 782: A Wild Situation at Lunch

#782 Something wild happened to me at lunch the other day. Even though this embarrassed me in public, there are lessons for us here. So, let me get it off my chest! I was on a Zoom call for work when,...

3 Maj 202410min

SPI 781: The Future of VOICE Content in the Age of AI with Mike and Izabela from Music Radio Creative

SPI 781: The Future of VOICE Content in the Age of AI with Mike and Izabela from Music Radio Creative

#781 Techno-optimists or not, we can't ignore the AI-powered tools already changing how people work and create. So, what can you do to make yourself and your services irreplaceable? In this episode, w...

1 Maj 202449min

SPI 780: 10x is Easier than 2x

SPI 780: 10x is Easier than 2x

#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that ...

26 Apr 202415min

SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore

SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore

#779 Many creators struggle with finding and negotiating sponsorships. One of the problems is that they're often not aiming for win-win-win deals. For an effective partnership, the value proposition s...

24 Apr 202449min

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