Why You Should Play the Long Game | Ep. #517
In episode #517, Eric and Neil explain why you should be patient and play the long game. Tune in to hear what's changed in content marketing over the years, how long you can expect to wait to see resu...
30 Dec 201711min
What the ROI Is of Content Marketing | Ep. #516
In Episode #516, Eric and Neil discuss ROI and how it takes time to see the results of your hard work. Tune in to hear why patience is a virtue when working with content marketing. Time-Stamped Show ...
29 Dec 201711min
How to Hold Marketers Accountable | Ep. #515
In Episode #515, Eric and Neil discuss how although marketing is fundamentally quite gray (“We’ll help get you some impressions.”), nowadays you are able to hold marketers accountable. Tune in to lear...
28 Dec 201710min
How We Convert Visitors into Customers | Ep. #514
In Episode #514, Eric and Neil discuss marketing funnels to convert visitors into customers. Contrary to what you may believe, you don’t need to have a complex funnel, so when you’re just starting off...
27 Dec 20179min
How to Buy Back Your Time so You Can Make More Money | Ep. #513
In Episode #513, Eric and Neil discuss how important it is to find places where you can buy back your time so you can focus on what’s important to your business and making money. They also share some ...
26 Dec 201710min
The Biggest Thing that Will Change in Marketing in 2018 and Beyond | Ep. #512
In Episode #512, Eric and Neil talk about how marketing is where all the attention is and today that attention is split in many different ways. Tune in to learn how marketing has evolved from just con...
25 Dec 201711min
How to Turn Shit into Sugar | Ep. #511
In episode #511, Eric and Neil discuss how it's possible to turn a failing company around. Tune in to hear their advice for turning shit into sugar. Time-Stamped Show Notes: [00:27] Today’s Topic:...
24 Dec 201710min
How We Live in a World Where Common Sense Is No Longer Common | Ep. #510
On episode #510, Eric and Neil discuss how logical conclusions are not always the best marketing techniques. Tune in to hear how they flip the script and explain why common sense is no longer common. ...
23 Dec 20179min
