Building Sales Success
Technogram24 Nov 2025

Building Sales Success

In this episode, we feature Zaven Jordan, Business Development Head at HPE. A seasoned technology and sales leader with nearly 30 years of experience, Zaven shares practical insights on building trust, leading teams, and driving innovation in the tech industry. From early career lessons to leadership strategies, he highlights how authenticity, persistence, and adaptability can transform sales and business outcomes.

Key Takeaways:

– Why honesty and authenticity are critical skills in sales today.

– The value of engaging multiple stakeholders to create impactful solutions for customers.

– How focusing on specialization rather than being everything to everyone strengthens partnerships.

– Applying trust-building strategies through words, actions, and intent.

– Leadership lessons: mentoring, 360° feedback, and developing a people-first approach.

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