The Audit -  Was Your Work Already Replaceable Before AI Arrived?

The Audit - Was Your Work Already Replaceable Before AI Arrived?

Office Hours with Patrick

Stuck on your website, portfolio, pricing, marketing, or business strategy?

Office Hours is a one-on-one, 60-ish minute conversation to help you work through whatever you’re trying to figure out. No agenda. No curriculum. No pitch. Just honest feedback, thoughtful questions, and a fresh perspective.

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The fear underneath every AI conversation in photography right now isn't really about the future. It's recognition.

In this episode, Patrick sits down with the hard question nobody in the industry is asking out loud: were we already making replaceable work before AI arrived? He traces the argument from a weekend with the Capture One leadership team, through his own portfolio audit, two unscripted phone calls with a working commercial photographer, a portrait session with a professor who had never been photographed, and a Christopher Anderson image made inside the White House that quietly pulls itself apart at the seams.

This isn't an episode about AI killing photography. It's about what AI is making visible — and what that means for the work you make next.


Show Notes

The conversation about AI and photography has been happening at the wrong altitude. Markets, economics, job security — those are real questions. But they're the surface conversation. The thing underneath is harder: what were you making before AI arrived, and why?

This episode starts in Paris, 1839 — the moment photography was supposed to kill painting — and ends with a question you probably haven't let yourself ask yet.

Along the way:

— A weekend with part of the leadership team at Capture One, and why Patrick came home more excited than afraid

— The portfolio audit: scrolling back through his own work with new eyes, and what Gemini did with one of his best-performing images in four minutes

— Two unscripted phone calls with commercial photographer Morgan Turner — including the two words that said everything

— A portrait session with a professor in her fifties who had never been photographed, and what that responsibility actually looks like

— Christopher Anderson's White House portraits, a light switch, and why AI would have removed it

— The difference between a mistake and a strategic sacrifice

— Why the making might matter more than the image


Referenced In This Episode

Christopher Anderson — White House Portrait Series Shot for Magnum Photos during the Trump administration. Worth finding and sitting with. magnum photos.com

Capture One Professional photo editing software and the people building the tools photographers will use next. captureone.com

The Long Middle Series If this episode landed, go back to Episode 40. It's the first in a four-part series on creative loneliness — what happens when you're good at what you do and something still feels off. It connects directly to everything discussed here.


Guest

Morgan Turner — Commercial Photographer, Cranbrook BC Website: mturnerphoto.com Instagram: @mturnerphoto


Episode Photography

Photo by Teslariu Mihai Instagram: @photosbymihai


Links

📖 The Book — Lessons From a Terrible Photographer terriblephotographer.com/the-book

Support the Show terriblephotographer.com/support

📬 Pub Notes — The Newsletter the-terrible-photographer.kit.com/223fe471fb

📷 Patrick on Instagram instagram.com/patrickfore

🎙 The Terrible Creative on Instagram instagram.com/terriblephotographer

📧 Email Patrick patrick@terriblephotographer.com


Connect

Have thoughts on this episode? Did the audit hit different than you expected? Did you find an image in your portfolio that survived it — or one that didn't?

Email patrick@terriblephotographer.com — he reads everything.

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