Well-Being Analytics Unleashed: MindFi's Journey to Redefine Workplace Wellness

In this episode, Bjorn Lee, founder of MindFi, discusses their $2 million seed funding and how it fuels AI-driven product development for holistic well-being analytics. The conversation delves into MindFi's market expansion plans in the Asia Pacific, emphasizing localized approaches. Addressing HR challenges, MindFi aims to combat talent retention issues by aligning personal and organizational values. Bjorn also sheds light on why organizations hesitate to invest in mental health and the trends driving its workplace adoption. The discussion concludes with insights on encouraging HR teams to be data-driven and tech-savvy in the evolving digital landscape.

IN THIS EPISODE

(00:00) Introducing, Bjorn Lee, founder and CEO of MindFi

(00:59) $2 Million Seed Funding Round

(02:12) Market Expansion Plans

(04:17) Business and Talent Challenges

(06:08) Hesitation in Investing in Employee Health

(08:23) Trends Driving Adoption of Mental Wellness

(12:04) Assisting HR Teams for Leadership Buy-In

(15:09) Encouraging HR Teams to be Data-Driven

(16:51) Advice for Enterprises Starting Digital HR Journey

OUR GUEST,

Bjorn Lee is a serial entrepreneur and technology executive with experience in Asia and Silicon Valley. Bjorn is currently the founder CEO of MindFi, a B2B mental health & wellbeing platform. He was an ex-product manager at Zendesk (who acquired Zopim Chat) and founder CEO of Stickery, an edu-tech startup funded by AngelPad & Google Ventures. Bjorn is an alumnus of National University of Singapore (NUS) and the NUS Overseas College (NOC) program at Stanford University.

https://au.linkedin.com/in/bjornlee

YOUR HOST

Sriram Iyer is a seasoned Human Resources Management specialist with a deep understanding of HR Technology. With over two decades of practitioner and teaching experience, Sriram is a Certified Strengths Coach and an Adjunct Faculty in the area of HR Technology at NUS Business School, Singapore Polytechnic and Korn Ferry Academy. In 2018, he founded hrtech, a Singapore-headquartered HRTech Analyst Firm driven by the singular vision of empowering HR teams to embrace data-driven and tech-savvy approaches, thereby becoming strategic business partners to their respective organizations. Recognized for his influential role in advancing HR technology, Sriram serves as the HR Technology Taskforce Lead for the Institute of Human Resource Professionals (IHRP), where he leads several pivotal initiatives aimed at accelerating the adoption of technology within HR teams across Singapore.

https://www.linkedin.com/in/theiyer/

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ABOUT HR Tech Talks

HRTech Talks is a podcast focusing on engaging with HR & HRTech Subject Matter Experts to unearth the latest trends & insights in the realm of HR Technology.

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