The Wine CEO Episode #204: Redefining Luxury: How a marketing expert reinvented Lambrusco

The Wine CEO Episode #204: Redefining Luxury: How a marketing expert reinvented Lambrusco

In this episode of The Wine CEO Podcast, I sit down with Myisha Moore, Co-Founder and CMO of Saint Enzo—the modern luxury Lambrusco brand that sold out its first release in minutes. With a background leading marketing strategy for global brands like Nike, Ferrari, and Vogue Singapore, Myisha shares how she identified a massive gap in the wine industry—and turned an overlooked category into a culturally relevant, luxury experience.

We dive into:

✨ How to build a luxury wine brand from scratch

✨ The psychology behind premium pricing and exclusivity

✨ Why Lambrusco is being reimagined for modern consumers

✨ What the future of luxury wine looks like

Whether you're a wine lover, entrepreneur, or brand builder, this conversation will completely change how you think about wine, luxury, and consumer behavior.

Watch our conversation on YouTube: https://youtu.be/iVa5flSnYSc

Subscribe to my newsletter for a free guide to Food and Wine Pairings: thewineceo.com

And follow me on IG: ⁨@thewineceo⁩

Today's Guest: https://www.saintenzo.com/

#WineCEO #LuxuryWine #WinePodcast #Lambrusco #WineEducation #WineBusiness #Entrepreneurship #LuxuryBrand #WineLovers #Sommelier #WineIndustry #BrunchCulture #FemaleFounder #MarketingStrategy #PersonalBrand #WineInfluencer #ModernLuxury #ChampagneAlternative #FoodAndWine #YouTubeWine

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(212)

The Wine CEO Episode #209: Can Christians Drink Wine? What the Bible Actually Says About Alcohol

The Wine CEO Episode #209: Can Christians Drink Wine? What the Bible Actually Says About Alcohol

Can Christians drink wine? Is alcohol inherently sinful? And if the Bible speaks openly about wine, why has drinking become such a controversial topic in parts of the American church? In this episode ...

2 Sep 39min

The Wine CEO Episode #208: Why Burgundy Wine Is So Special | Terroir Explained with Domaines Albert Bichot

The Wine CEO Episode #208: Why Burgundy Wine Is So Special | Terroir Explained with Domaines Albert Bichot

What makes Burgundy wine so special—and why does terroir matter so much? In this episode of The Wine CEO Podcast, I sit down with Matthieu Mangenot of Domaines Albert Bichot to explore the philosophy ...

8 Juni 25min

The Wine CEO Episode #207: What made Rombauer an iconic Chardonnay? An interview with Senior Winemaker, Richie Allen

The Wine CEO Episode #207: What made Rombauer an iconic Chardonnay? An interview with Senior Winemaker, Richie Allen

Discover why California Chardonnay is one of the most talked-about wines in the world—and why it shouldn't be so polarizing. In this episode of The Wine CEO Podcast, I sit down with Richie Allen of Ro...

27 Maj 42min

The Wine CEO Episode #206: One Wine. One Vision:How ETHOS is elevating Washington's Columbia Valley with one Cabernet Sauvignon

The Wine CEO Episode #206: One Wine. One Vision:How ETHOS is elevating Washington's Columbia Valley with one Cabernet Sauvignon

What happens when a wine brand focuses on just one wine and does it exceptionally well? In this episode of The Wine CEO Podcast, I sit down with winemaker Tristan Butterfield to explore ETHOS, a newly...

13 Maj 32min

The Wine CEO Episode #205: From Loss to Legacy: the risk that changed everything. Interview with Debra Mathy, Dutcher Crossing

The Wine CEO Episode #205: From Loss to Legacy: the risk that changed everything. Interview with Debra Mathy, Dutcher Crossing

What would you do if life forced you to stop waiting? In this episode of The Wine CEO Podcast, I sit down with Debra Mathy, Proprietor of Dutcher Crossing Winery, to talk about the deeply personal mom...

6 Maj 21min

The Wine CEO Episode #203: From Abusive Marriage in India to Winemaker in Bordeaux | Namratha Stanley's Inspiring Story | IWD 2026

The Wine CEO Episode #203: From Abusive Marriage in India to Winemaker in Bordeaux | Namratha Stanley's Inspiring Story | IWD 2026

In this special International Women's Day 2026 episode of The Wine CEO, I sit down with Namratha Stanley — French author, wine merchant, and founder of the Bordeaux wine brand Solicantus — to share on...

15 Mars 25min

The Wine CEO Episode #202: Visit the Oldest Port House with me, an interview at Kopke

The Wine CEO Episode #202: Visit the Oldest Port House with me, an interview at Kopke

🍷 Inside Kopke: How Port Wine Is Made | Styles of Port Explained | Oldest Port House in Portugal In this exclusive interview filmed in Portugal's Douro Valley, I sit down with the viticulturist and m...

11 Feb 37min

Populärt inom Utbildning

historiepodden-se
det-skaver
rss-bara-en-till-om-beroende-medberoende
nu-blir-det-historia
allt-du-velat-veta
harrisons-dramatiska-historia
not-fanny-anymore
rss-viktmedicinpodden
roda-vita-rosen
johannes-hansen-podcast
rikatillsammans-om-privatekonomi-rikedom-i-livet
sa-in-i-sjalen
i-vantan-pa-katastrofen
rss-max-tant-med-max-villman
sektledare
rss-ar-det-rimligt
rss-basta-livet
rss-foraldramotet-bring-lagercrantz
sex-pa-riktigt-med-marika-smith
rss-sjalsligt-avkladd