CX Files24 Juli 2025

Mike Ortegon - Yoummday - How Travel Is Taking Off

Mike Ortegon is a customer solutions director at Yoummday. He is an American based in London and he has a focus on the global travel industry - with a long track record of leadership roles in travel companies.

Mark Hillary called Mike to talk about travel. How has it recovered since the pandemic? What trends are travel companies seeing that are new for the 2020s? Are travel companies becoming more proactive in their approach to the customer experience? Why are some people around the world protesting that there is too much tourism now?

Mike talked about all these issues and explored how the customer experience is integral to ensuring that customers enjoy their travel and also want to remain loyal to the hotel/airline/travel agency they are using...

https://www.linkedin.com/in/mikeortegon/

https://www.yoummday.com/

SUMMARY

Mark Hillary and Peter Ryan discuss the evolving travel industry with Mike Ortegon, a customer solutions director at Yoummday. They explore the impact of anti-tourism protests, the rise of multi-generational travel, and the shift from reactive to proactive customer service. Ortegon highlights the importance of automation, local experiences, and inclusivity, noting that 50% of travelers now take more than one trip annually. He also emphasizes the need for travel companies to balance technology with human touch, especially for Gen Z, and to address accessibility challenges for travelers with mobility issues. The conversation underscores the industry's focus on enhancing customer experiences and adapting to changing travel behaviors.

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