The Mitchell Cohen Podcast24 Juli 2025

EP #26 - Behind The Scenes with a Mental Performance Coach for Pro Athletes & Entrepreneurs (Brandon Epstein)

In this episode, we unpack how Brandon, a mental performance coach to NFL players, UFC fighters, boxers, and entrepreneurs, helps high performers reprogram their subconscious beliefs so they stop self-sabotaging and finally unlock ease, flow, and success.

Brandon Epstein is a mental performance coach for NFL players, UFC fighters, boxers, and entrepreneurs. He helps high performers reach their full potential by leveraging the power of the mind.

We talk about:

Why 95% of your thoughts are on repeat (and how to change them)
How “feeling first” is the key to creating outcomes
Why your subconscious thoughts determine your results
How visualization and breathwork can improve performance faster than effort alone

If you care about high performance, inner alignment, and rewiring your mindset for success, this one’s for you.

We Discussed:

00:00 - How Brandon Coaches Elite Athletes

06:54 - Why Vulnerability Makes You Stronger

14:01 - Discovering Mindfulness and Mental Training

19:48 - Visualization and Strength Gains

23:32 - Choosing Your Focus with Intention

30:51 - Transmuting Negative Beliefs

35:40 - Programming Success in Health and Business

49:43 - The Power of “Who, Not How”

🔗 Connect with Mitchell:

💻 Website: https://mitchelllandon.com/

📩 3-Minute Newsletter:⁠ https://making-connections.beehiiv.com/subscribe⁠

👥 LinkedIn:⁠ https://www.linkedin.com/in/mitchelllandoncohen/⁠

🐦 X:⁠ https://x.com/MitchellLandon⁠

📸 IG:⁠ https://www.instagram.com/mitchelllandon/ ⁠

🎥 YT:⁠ https://www.youtube.com/@mitchellcohen ⁠

🔗 Connect with Brandon:

💻 Website: ⁠https://thebrandonepstein.com/

👥 LinkedIn: https://www.linkedin.com/in/brandonepstein/

📸 IG:⁠ https://www.instagram.com/brandonepstein_/

🐦 X:⁠ https://x.com/brandonepstein_ ⁠

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