Ep 230 | How Etsy Sellers Are Getting Free Traffic From the Media -with Gloria Chou

PR expert Gloria Chou is back to break down what Etsy sellers are still getting wrong about PR in 2026 and why visibility isn't just for big brands. We dive into the mindset shift that makes you "PR-ready," how to pitch your shop (even with 20 listings and no audience), what actually makes the media care about your products, and how to turn features into real traffic and sales with simple, strategic moves.

**"How to Sell Your Stuff on Etsy" is not affiliated with or endorsed by Etsy.com

STUFF I MENTIONED:

Join Scaling Society for support, training, and community: https://www.howtosellyourstuff.com/scaling-society
Gloria is our special guest this month.

Interested in an advanced Etsy Cohort? https://www.howtosellyourstuff.com/interested-in-advanced-cohort

Submit Your FAQs: https://sprw.io/stt-dEeCxhdfYaf3eqBYohD7fZ

PREVIOUS EPISODES WITH GLORIA:

Ep 204 | Get ChatGPT to Sell Your Etsy Products FOR YOU

https://www.howtosellyourstuff.com/blog/204

Ep 177 | Beat the Etsy Summer Slump with Strategic PR Features

https://www.howtosellyourstuff.com/blog/177

Ep 153 | How to Get Your Etsy Products Featured in the Media

https://www.howtosellyourstuff.com/blog/153

FIND GLORIA:

Gloria's Free PR Masterclass: http://www.gloriachoupr.com/masterclass

Find Gloria:@gloriachoupr

https://www.instagram.com/gloriachoupr/

HOW I HELP ETSY SELLERS GROW:

⭐Scaling Society: https://www.howtosellyourstuff.com/scaling-society

⭐"How to Blow Up Your Etsy Shop" free training: https://www.howtosellyourstuff.com/interested-in-blow-up-shop

⭐Trendspotting: https://www.howtosellyourstuff.com/trendspotting

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🎙️ Apply to be on the Podcast: https://sprw.io/stt-xfsV5fhDxxT3NJGVBghmWp

FIND LIZZIE:

Find me on Instagram and TikTok @HowtoSellYourStuff

HOW TO SELL YOUR STUFF WEBSITE: https://www.howtosellyourstuff.com/

HOW TO SELL YOUR STUFF SHOWNOTES: https://www.howtosellyourstuff.com/blog/230

*Some of the links above are affiliate links which means I'll receive a commission if you purchase through my link, at no extra cost to you. You can see my affiliate disclosure here: https://www.howtosellyourstuff.com/affiliate-disclosure

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Avsnitt(237)

Ep 237 | If You're Guessing What to Sell…Listen to This - with EcomHannah

In this coffee chat with founder of Profittree Hannah Gardner, we're talking all about data based decisions and using research to help you launch, grow, and scale your Etsy shop. We also walk through ...

11 Juni 57min

Ep 236 | How Handmade Sellers Turn In-Person Markets Into Etsy Growth - with Ginny Bracht

This week we're discussing how handmade sellers can actually leverage in-person markets along with Etsy to create real, sustainable growth. Ginny shares how she went from just 36 sales in 3 years to i...

4 Juni 54min

Ep 235 | Answering Etsy FAQs

This Etsy FAQ episode is a DO NOT MISS for sellers. We're answering your biggest questions about Etsy SEO, Etsy Ads, starting a second shop, taxes, and more — with honest, practical advice to help you...

28 Maj 54min

Ep 234 | Beginner's Guide to Meta Ads for Scaling Etsy Sellers – with Jackie Ellis

Today we're diving into Meta ads with Jackie Ellis– and this is the beginner-friendly breakdown Etsy sellers have been needing. We cover how Meta ads actually work, when it makes sense to use them, wh...

21 Maj 45min

Ep 233 | She Used Pinterest to Hit 13,000+ Etsy Sales –with Emily Moravec

Did you know that Pinterest is the BEST free tool that Etsy sellers can leverage to send tons of traffic to their listings? Emily is a Pinterest for Etsy expert who created over 13,000 personal Etsy s...

14 Maj 54min

Ep 232 | How Her Original Art Got Her Invited to Etsy HQ - with Melissa Mary Jenkins

Melissa Mary Jenkins is back on the podcast sharing all about her experience visiting the Etsy Headquarters after her original art made waves on Etsy. Listen in to hear what the new CEO is really like...

7 Maj 1h 1min

Ep 231 | The Trend Strategy My Students Use to Get Sales Faster

If you're tired of guessing what to create on Etsy, this episode is for you! I'm walking you through why leveraging trends is a brilliant strategy for new Etsy sellers, who they work best for, and the...

30 Apr 50min