Rachael Wheatley, Director at Bluegreen Learning Ltd
BD Talks31 Okt 2025

Rachael Wheatley, Director at Bluegreen Learning Ltd

In this month’s episode of BD Talks, we spoke to the many-hatted Rachael Wheatley, a marketing and BD expert and Co-Director of Bluegreen Learning Ltd.

During the conversation, Caitlin and Rachael discussed what valuable marketing is and how to measure marketing’s efficacy in an environment awash with trackable metrics.

Learn how and why ‘volume’ and ‘ratio’ rule the roost when it comes to measuring the value of all your marketing efforts in this episode.

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Avsnitt(56)

Rose Hall, Client Director, Strategic Projects in AI and Integration at HSF Kramer and Phil Tyler, Head of Digital Marketing at Lewis Silkin

Rose Hall, Client Director, Strategic Projects in AI and Integration at HSF Kramer and Phil Tyler, Head of Digital Marketing at Lewis Silkin

Our latest episode of BD Talks sees Caitlin Roxburgh joined by both Rose Hall, Client Director, Strategic Projects in AI and Integration at HSF Kramer and Phil Tyler, Head of Digital Marketing at Lewi...

29 Juli 23min

Charlotte Evans, Business Development & Marketing Consultant

Charlotte Evans, Business Development & Marketing Consultant

In this episode of BD Talks, Caitlin Roxburgh is joined by Charlotte Evans, a freelance Business Development & Marketing Consultant, with over 25 years of experience in the professional services secto...

29 Juni 17min

Henry Maples, Partner, Murrells

Henry Maples, Partner, Murrells

In this episode of BD Talks, Henry Maples, Partner at Murrells, joins Caitlin Roxburgh on BD Talks to explore what effective business development looks like for a specialist law firm. From building me...

31 Mars 20min

Deborah B. Farone, Consultant & Legal Industry Strategist, and Author, Farone Advisors LLC

Deborah B. Farone, Consultant & Legal Industry Strategist, and Author, Farone Advisors LLC

In this episode of BD Talks, Caitlin Roxburgh is joined by Deborah Farone, CEO of Farone Advisors LLC and former CMO at elite US law firms including Cravath, Swaine & Moore and Debevoise & Plimpton. D...

5 Feb 23min

Amelia Stirling , Chief Markets Officer, Burges Salmon LLP

Amelia Stirling , Chief Markets Officer, Burges Salmon LLP

It’s our last BD Talks episode of 2025, so it’s great to have such an accomplished guest with us this month - Burges Salmon’s Chief Markets Officer, Amelia Stirling.Amelia has worked at some of the bi...

28 Nov 202520min

Sonya Bedford MBE, Renewable Energy Solicitor and Community Energy Practitioner

Sonya Bedford MBE, Renewable Energy Solicitor and Community Energy Practitioner

In this episode of BD Talks, Caitlin Roxburgh speaks with renewable energy solicitor and community energy advocate Sonya Bedford MBE about balancing credibility with personality, why lawyers shouldn't...

28 Aug 202521min

Nicholas Barrows, Director of Marketing at Trowers & Hamlins

Nicholas Barrows, Director of Marketing at Trowers & Hamlins

In this month’s episode of BD Talks, Nicholas Barrows, Director of Marketing at Trowers & Hamlins, shares how deep sector expertise and a values-led approach are reshaping marketing and business devel...

30 Apr 202525min

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