Founder Branding is Not an Option ft. Omri Hurwitz of Omri Hurwitz Media

Founder Branding is Not an Option ft. Omri Hurwitz of Omri Hurwitz Media

AI is not replacing humans. It’s replacing those who don’t know how to use AI.

Yoel Israel sat down with Omri Hurwitz, founder of Omri Hurwitz Media. Omri grew his firm to 60 active clients by owning the media outlets his competitors were still pitching. He joins the show to talk execution, VC incentives, PR, AI, media ownership, founder branding, and why most marketers move too slowly.

Omri breaks down why founders fail by trying to please investors, why great operators are rare, and why the future of PR belongs to companies that own both the asset and the distribution.

Hosted by Yoel Israel

---

00:02:00 - 00:06:50 - Strategy vs Execution

00:08:50 - 00:15:40 - The VC Model Is Broken

00:11:20 - 00:13:45 - Why Founders Fail With Investors

00:15:00 - 00:15:55 - AI Will Replace People Who Don’t Use AI

00:24:00 - 00:25:40 - “PR Is Distribution”

00:27:00 - 00:30:15 - Why Omri Started Buying Media Assets

00:27:30 - 00:29:00 - Why PR Became More Valuable After AI

00:31:00 - 00:47:30 - Traditional Media vs New Media Debate

00:34:00 - 00:37:45 - Why Great CMOs Are Rare

00:48:20 - 00:50:15 - Founder Branding Is Mandatory

00:57:50 - 01:01:10 - “Tel Aviv Is a Distraction”

01:01:00 - 01:03:40 - Why Networking Events Are Overrated

01:01:45 - 01:03:00 - “Relationships Are Built in the Dark”

01:05:30 - 01:07:15 - Marketing Today Is Arbitrage

---

Thank you to our incredible partners for making this all possible!

IsraelTech is proud to partner with Deel, the global all-in-one HR and payroll platform for teams in 150+ countries.

To support the show, please go check out our partner Deel at: https://www.deel.com/israeltech

IsraelTech is also proud to partner with Wadi Digital. Wadi drives growth for B2B tech, cybersecurity, and SaaS companies with expert-led performance marketing, turning strategy into real results. Check them out at https://wadidigital.com/

---

Subscribe to our weekly newsletter 👉🏼 https://magic.beehiiv.com/v1/26afeab9... variable

Follow IsraelTech on your fav social media feed

X (Twitter): https://x.com/IsraelTech

LinkedIn: / israel-tech

Facebook: / israeltech48

Instagram: / israeltech48

TikTok: / israeltech48

Spotify: https://open.spotify.com/show/7fkZX1R...

Follow Yoel on your fav social media:

Instagram: / yoeltisrael

LinkedIn: / yoeltisrael

X [Twitter]: / yoeltisrael

Facebook: / yoeltisrael

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(99)

He Wrote the First Check in Cursor ft. Michael Fertik of Verdict Capital

He Wrote the First Check in Cursor ft. Michael Fertik of Verdict Capital

Most venture investors wait for traction. Michael Fertik invests before the company is incorporated, before there is a product, and sometimes before the category has a name.Michael, Managing Director ...

31 Aug 58min

Is Israeli Directness Killing Your Startup? ft. Helen Gottstein of Loud and Clear

Is Israeli Directness Killing Your Startup? ft. Helen Gottstein of Loud and Clear

Helen Gottstein of Loud and Clear Training helps founders, CEOs, and executives communicate more effectively in meetings, interviews, and presentations.In this episode of IsraelTech, Helen joins Yoel ...

24 Aug 41min

The $100B Industry You’ve Never Heard Of ft. Hila Goldman-Aslan of RUNI Ventures

The $100B Industry You’ve Never Heard Of ft. Hila Goldman-Aslan of RUNI Ventures

Her first startup ran into the 2008 financial crisis. Her second hit a technical barrier and returned its remaining capital to investors. Her third was acquired by Philips.Hila Goldman-Aslan did not b...

18 Aug 47min

The Hidden History Behind Israel's Biggest Industry ft. Meir Valman

The Hidden History Behind Israel's Biggest Industry ft. Meir Valman

Everyone knows Israel as the Startup Nation.Very few people know how it actually became one.Most people credit Unit 8200, venture capital, or the 1990s tech boom. Meir Valman argues the story starts m...

3 Aug 46min

The Truth About Entrepreneurship Degrees ft. Trace Cohen

The Truth About Entrepreneurship Degrees ft. Trace Cohen

Should you still study entrepreneurship if you want to build a company?Venture capitalist Trace Cohen doesn't think so.In this conversation with Yoel Israel, Trace explains why an entrepreneurship deg...

27 Juli 47min

The AI Behind Every Live NBA Game? Here's How It Works ft. Yair Amsterdam of Verbit

The AI Behind Every Live NBA Game? Here's How It Works ft. Yair Amsterdam of Verbit

A single wrong word in a live caption can put a broadcaster in violation of federal law.The FCC requires 99% caption accuracy on national broadcasts. Generic AI tools land around 90 to 95%.We talked t...

13 Juli 37min

She Left Cyber Money to Bet on Something Bigger ft. Yael Barsheshet of Deep33

She Left Cyber Money to Bet on Something Bigger ft. Yael Barsheshet of Deep33

Yael Barsheshet, partner at Deep33, spent 11 years as a Major in the 8200 unit of the IDF. When she left, every door in Israeli cyber was open to her. Three founding teams wanted her. The network was ...

29 Juni 37min

How a Single Founder Nearly Brought Down a 5,000-Person Company ft. Itai Green

How a Single Founder Nearly Brought Down a 5,000-Person Company ft. Itai Green

One person built a product in a few months that threatened the core business of a 5,000-person company.Wix acquired Base44 for around $80 million. A year later, it's doing $100 million in ARR. At the ...

22 Juni 28min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
varvet
rss-borsens-finest
badfluence
avanzapodden
uppgang-och-fall
svd-tech-brief
rss-inga-dumma-fragor-om-pengar
lastbilspodden
fill-or-kill
rikatillsammans-om-privatekonomi-rikedom-i-livet
borsmorgon
bathina-en-podcast
rss-kort-lang-analyspodden-fran-di
rss-hos-psykologen
rss-dagen-med-di
kvalitetsaktiepodden
tabberaset
24fragor