Business on Top with Kaeli Lindholm30 Juni 2025

Episode 272: What It Really Takes to Build Trust in Aesthetics with English Black, PA-C

In this heartfelt episode, I sit down with Aesthetics provider and owner of The Curated Aesthetic, English Black, PA-C for a powerful conversation on leadership, confidence, and building a business that puts people first.

English shares her unconventional path into the aesthetics world, sparked by a personal experience watching a loved one's insecurities be exploited. That moment inspired her to redefine beauty standards and create a practice rooted in emotional connection, advocacy, and integrity.

We dive into:

How emotional safety and deeper conversations build real trust with patients
The role of intuition in leadership and what we've both learned through hiring and growing teams
What it means to build a values-driven business—even if it means slower growth or going against the grain

Whether you're in the treatment room, managing a team, or figuring it out as you go, this conversation is your reminder: you don't need to follow the crowd to build something meaningful. You just need to trust yourself—and follow what feels true.

Follow English on Instagram

Watch this Episode on Youtube

Resources
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→ Follow Kaeli on Instagram: @kaeli.lindholm

Additional Ways to Connect:

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KLC Consulting Website

Kaeli on LinkedIn

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