Piers North: Why Journalism Still Matters in the AI Era
Mentor20 Maj

Piers North: Why Journalism Still Matters in the AI Era

Piers North joins MENTOR to share the leadership lessons that shaped his journey from aspiring journalist to CEO of Reach PLC, the UK’s largest commercial news publisher. Having started his career in journalism before moving into the rapidly evolving world of digital media at Yahoo, Piers reflects on the setbacks, risks and pivotal moments that ultimately led him to the top of one of Britain’s biggest media businesses. He explains why storytelling remains the most important skill in leadership, why redundancy taught him more than success ever could, and how leading a public company means constantly balancing short-term pressure with long-term vision. Piers also opens up about the realities of being CEO — from loneliness and difficult decision-making to managing stress, building trust and staying grounded when everyone around you sees the title before the person. The conversation explores the future of journalism in the age of AI, the challenges facing trusted media, and why accountable reporting still matters in a world increasingly driven by platforms and creators. Honest, thoughtful and full of practical insight, this is a conversation about leadership, resilience, modern media and navigating uncertainty at the highest level. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Avsnitt(34)

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