Carl-Gould-#70secondCEO-The 5-Meeting Referral Strategy: One Intro Every Time

Carl-Gould-#70secondCEO-The 5-Meeting Referral Strategy: One Intro Every Time

The 5-Meeting Referral Strategy: One Intro Every Time

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results.

Now I'm trying to make it sound fun, like, yay, referral party, but we also call it a one-to-one house call. It's a meeting with somebody where you sit down and you say to them, Here's what's going on in my world. And here's what a good introduction looks like for me. Tell me what's going on in your world and what a good introduction makes for you.

And we don't get off the phone until we make at least one introduction for each other. You do that with five people every month. Who can I introduce you to that's meaningful? Now you might not always get a perfect qualified lead.

That's why you want to do five. You might say, Oh, well, my son or daughter is about to take their SATs to get into college. Oh, I know a great, you know, SAT tutor.

I'll make that introduction. All right. Well, I was hoping for someone that was going to buy 10 units, but I'll take the SAT tutor.

Sometimes it's that, sometimes it's just relationship building.

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

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