How to go from Sales Rep to Business Owner | Ian Kofford

In today’s episode, Vince Perri sits down with Ian Kofford — founder of Rep2Owner — to break down one of the biggest shifts a sales rep can ever make: the transition from “high-earning rep” to true business owner. Ian shares his unbelievable journey from selling buckets of dirt as a kid… to making $7,000 in a single day at 18… to recruiting and building sales teams… all the way to launching Rep to Owner, a company dedicated to helping reps finally achieve real freedom. This episode is packed with lessons on belief, leadership, resiliency, and the philosophy behind scaling a business the right way — with people, systems, collaboration, and vision. Whether you’re a sales rep, entrepreneur, business owner, or someone ready to level up your life… this conversation is the blueprint. WHAT YOU’LL LEARN IN THIS EPISODE: • Why Vince believes success requires collaboration, not isolation • Ian’s journey from solar sales to building a recruiting company • The mindset shift from rep → owner → leader • How belief (in yourself + your product) drives sales • The real volume required to win in sales • Why rejection is your greatest teacher • The trap of becoming a “high-paid employee” instead of a true business owner • Ian’s two-phase system: Prep to Launch + Built to Exit • How great company culture is actually built • Why Rep to Owner is expanding internationally • How AI will help bring this message worldwide ABOUT IAN KOFFORD (REP TO OWNER) Ian Kofford is the founder of Rep to Owner — a company helping sales reps transition into business ownership through a proven, structured, step-by-step process. Their mission: give reps control, freedom, and long-term wealth by helping them build something that lasts. ABOUT VINCE PERRI Vince Perri is a serial entrepreneur, certified exit adviser, and business owner based in Tampa, FL. His mission is to help founders build companies that scale, systems that last, and businesses that can eventually be sold (or kept) as true assets. If you’re a rep thinking bigger, or a business owner ready for the next level — this episode will shift your perspective. Subscribe for more interviews, breakdowns, and playbooks for building a business that works for you. Thank you for being a vital part of our channel🧡 ========================== 📣 You can find all our exclusive channels, freebies and offers here: https://vinceperri.com/links-channel SOCIAL MEDIA: https://www.facebook.com/VincePerri/ https://www.linkedin.com/in/vinceperriofficial/ https://www.instagram.com/vinceperriofficial/ https://www.tiktok.com/@vinceperriofficial?lang=en =========================== 🔊 Spotify: https://spoti.fi/38621Yz 🔊 Google Podcasts: https://bit.ly/GooglePodcastCCS 🔊 Apple Podcasts: https://apple.co/3sbjPIs TAGS: #BeyondTheClaim #VincePerri #Entrepreneurship #BusinessGrowth #Leadership #SalesStrategy #MarketingTips #BusinessPodcast #ContractorBusiness #PublicAdjuster #RoofingBusiness #ScalingYourBusiness #ExitStrategy #BusinessMindset #EntrepreneurLife #ServiceBasedBusiness #BusinessOwner #SmallBusinessGrowth #BusinessSuccess #EntrepreneurMotivation