Missives You Might’ve Missed

In this episode of Communication Breakdown, hosts Steve Dowling and Craig Carroll revisit recent essays from Craig and Steve on corporate communications, media scrutiny, and the strategic role of the comms function. Craig breaks down his argument that many communications teams are doing valuable work in the wrong order, adding tools, reports, and activity before clearing out low-value work and building repeatable strategic access. Steve then pushes into the risks of bypassing the press, the value of editorial scrutiny, and why Pope Leo’s communication style offers a timely lesson in speed, authenticity, and disciplined message control. For PR and corporate reputation professionals, the episode is a sharp reminder that credibility depends on sequence, scrutiny, and sustained alignment between what an organization says and what it can actually support.

Takeaways

Communications teams cannot earn strategic influence by simply adding more dashboards, reports, tools, or meetings.
The real opportunity is moving from high effort and low impact toward work that creates judgment, access, and organizational influence.
Boeing shows the risk of a widening gap between public claims and operating reality, especially when communications enters only after the crisis forms.

Episode Hashtags
#ProvokeMedia #Boeing #AlaskaAirlines #Shell #Greenpeace #Axios #Meta #DoorDash #GameStop #CNBC #Pfizer #Amazon #Wirecutter #NewYorkTimes #RealMadrid #CorporateCommunications #PublicRelations #CorporateAffairs #MediaRelations #CrisisCommunication #ReputationManagement #StakeholderEngagement #LeadershipCommunication #StrategicCommunications #MediaScrutiny #GoDirect #PopeLeo #VaticanCommunications #ShawnPNeal #AdvoCast #OCRNetwork

Communication Breakdown is a production of the Observatory on Corporate Reputation.
Hosted by Craig Carroll and Steve Dowling.
Produced in partnership with Advocast Leadership Advisory and Shawn P Neal.

For questions, feedback, or episode suggestions, reach out at podcasts@ocrnetwork.com

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(100)

Episode 100

In this 100th episode of Communication Breakdown, Steve Dowling and Craig Carroll revisit the major forces that have shaped corporate communications over the past two years. They examine how political...

10 Sep 29min

Long-time listeners, first-time callers

In this special listener-driven episode of Communication Breakdown, Steve Dowling and Craig Carroll answer questions from communications leaders and longtime supporters of the podcast. The conversatio...

3 Sep 36min

Return on Mission

In this episode of Communication Breakdown, Steve Dowling and Craig Carroll explore a different way to measure the value of corporate communications, public affairs, and stakeholder engagement. Buildi...

27 Aug 31min

Fixing Flock’s Blind Spot

In this episode of Communication Breakdown, hosts Steve Dowling and Craig Carroll examine Flock Safety’s attempt to reset its reputation amid growing criticism of its automated license plate reader ne...

20 Aug 28min

Manifesto Mania!

In this episode of Communication Breakdown, hosts Steve Dowling and Craig Carroll examine what happens when powerful executives go direct in an effort to reshape public perception. Meta CEO Mark Zucke...

13 Aug 33min

Full Court Press

In this episode of Communication Breakdown, Steve Dowling and Craig Carroll examine how the WNBA has become the latest battleground in America's broader cultural debate after Indiana Fever player Soph...

6 Aug 33min

Off the Menu

In this episode of Communication Breakdown, Steve Dowling and Craig Carroll examine two very different corporate communications challenges. First, they explore why Cracker Barrel's business appeared t...

30 Juli 33min

A Midsummer Night’s Clip Show

In this special summer edition of Communication Breakdown, Steve Dowling and Craig Carroll revisit three of the season's most impactful conversations, each offering enduring lessons for corporate comm...

23 Juli 34min