Theo Baker - #35

Theo Baker - #35

Theo Baker joins Jake Dearden to talk about his 12-year journey on YouTube, building successful podcasts, dealing with burnout, and turning content creation into a full-time career. We discuss dropping out of university, the evolution of YouTube, and how fitness transformed his life.


We also explore Theo's journey into running, triathlon, Hyrox, marathon training, Ironman preparation, injury setbacks, and the mindset needed to balance elite-level endurance goals with a busy creator lifestyle.


00:00 - Intro

01:30 - How Theo Got Started on YouTube

05:00 Crazy McDonald's Stories & First Jobs

09:15 - Making Money Online & Dropping Out of Uni

16:00 - The Evolution of YouTube & Athlete Creators

19:20 - Building Podcasts & The Story Behind Wafflin'

25:00 - Burnout, Workload & Managing Multiple Projects

34:00 - Triathlon Journey, Ironman Training & Injuries

53:00 - Full Ironman Preparation & Mental Challenges

01:10:00 - Marathon Running, Goals & Future Challenges

01:28:00 - Balancing Fitness, Content & Long-Term Success


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