How to Get More Direct Bookings for Your B&B Without Spending More on Marketing-130

Are OTA Commissions Quietly Stealing Your Profit?

Direct bookings are one of the simplest ways for bed and breakfast owners to increase profit without adding rooms, hiring staff, or spending more on advertising.

In this episode of Beds, Breakfast & Business, Gerry MacPherson explains how independent B&B owners can create a practical direct booking strategy that reduces OTA dependence and builds stronger guest relationships.

You'll discover:

• Why direct bookings matter

• Common mistakes that keep owners dependent on OTAs

• How to encourage guests to book directly

• Website improvements that increase reservations

• Simple guest retention strategies that work

This episode is perfect for aspiring B&B owners, independent innkeepers, boutique accommodation operators, and hospitality entrepreneurs looking for more control over their business.

About Gerry MacPherson

Gerry MacPherson knows hotel ownership is not always glamorous.

Years ago, he helped operate a small hotel in Halifax, Nova Scotia, where he experienced first-hand the pressure, unpredictability, and daily chaos that many hospitality properties still face today.

Since then, Gerry has spent decades working in hospitality and tourism, visiting properties across the world and learning what truly makes independent hotels succeed.

Today, through Beds, Breakfast & Business, he helps B&B owners create calmer operations, stronger guest experiences, more direct bookings, and less stress through practical systems and honest hospitality conversations.

New episodes are released weekly.

Resources

📘 Your B&B Starter Blueprint

https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download

🌐 Beds, Breakfast & Business

https://bedsbreakfastsbusiness.com/

👥 Facebook Group

https://www.facebook.com/groups/bedbreakfastbusiness

💼 Gerry MacPherson LinkedIn

https://www.linkedin.com/in/gerrymacpherson/

📸 Instagram

https://www.instagram.com/bedsbreakfastsandbusiness/

Make sure to subscribe so you never miss an episode.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(136)

Why Some Bed & Breakfasts Always Get Five-Star Reviews (And How Yours Can Too)-137

Why do some Bed & Breakfasts collect hundreds of five-star reviews while others struggle to receive even a handful? In this week's episode of the Bed, Breakfast & Business Podcast, you'll discover the...

25 Aug 26min

Guest Messaging for B&B Owners: The Five Conversations That Turn First-Time Guests into Loyal Fans-136

Download your free Your B&B Starter Blueprint: https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-download It’s a practical starting point for current and aspiring B&B owners who want cl...

18 Aug 23min

Guest Communication Tips: 5 Ways to Get More 5-Star Reviews-135

Download your free Your B&B Starter Blueprint:https://bedsbreakfastsbusiness.com/your-bb-starter-blueprint-pdf-downloadIt’s a practical starting point for current and aspiring B&B owners who want clea...

11 Aug 26min

The Guest Journey: How to Create Memorable Moments from Check-In to Check-Out-134

NEW THIS WEEK Guest Experience Audit Checklist How does your B&B really feel from your guest’s point of view? Use this simple checklist to walk through the guest journey, identify small friction point...

4 Aug 24min

The Secret to Creating Memorable Guest Experiences That Keep Guests Coming Back-133

28 Juli 27min

What Are the 3 Numbers Every B&B Owner Must Track to Stay Profitable?-132

The 3 Numbers Every B&B Owner Must Track Are you busy... but still not making the profit you expected? Many B&B owners work incredibly hard yet struggle to understand what their numbers are really tel...

21 Juli 16min

Why Are Guest Messages Taking Over Your Life and What Can You Do About It?-131

Are Guest Messages Taking Over Your Life? What if the real problem isn't your guests? What if it's your communication system? In this episode of Beds, Breakfast & Business, you'll discover why guest m...

14 Juli 15min