Why the 2026 Conversational AI Gartner Magic Quadrant Doesn't Add Up
CX Today29 Juli

Why the 2026 Conversational AI Gartner Magic Quadrant Doesn't Add Up

When Wayne Butterfield posted his reaction to the 2026 Gartner Magic Quadrant for Conversational AI, he wasn't expecting much more than a few nods from peers. What he got was close to 100,000 views and 500 comments....most of them agreeing. In a conversation with CX Today, Butterfield explains what bothered him most about the report. His core issue is a perceived contradiction in how acquisitions were treated. Salesforce and SoundHound were placed in the Leaders quadrant following acqu...

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Zendesk on the Rise of the Agent System and the New Roles Reshaping Customer Service

Zendesk on the Rise of the Agent System and the New Roles Reshaping Customer Service

In this CX Today interview, Rob Wilkinson speaks with Hannah Deveney, Senior Director, Product Management at Zendesk, about the rise of the agent system and why service leaders need to redesign operat...

29 Juli 22min

ServiceNow on the CX Shift Legacy CRM Can’t Handle

ServiceNow on the CX Shift Legacy CRM Can’t Handle

Rob Wilkinson speaks with Mark Ashton, VP Solution Consulting CRM, EMEA at ServiceNow, about why traditional CRM is no longer enough for modern customer experience. They explore the growing gap betwee...

28 Juli 33min

Moving Beyond Legacy Contact Centers to Future-Proof CX: What Enterprise Buyers Need to Know - Content Guru

Moving Beyond Legacy Contact Centers to Future-Proof CX: What Enterprise Buyers Need to Know - Content Guru

In this CX Today interview, Nicole Willing speaks with Martin Taylor, Co-Founder and Deputy CEO at Content Guru, about the market forces reshaping contact center as a service (CCaaS), from vendor cons...

28 Juli 19min

Gartner to CX Leaders: Stop Treating AI Agents Like Employees Before It Costs You

Gartner to CX Leaders: Stop Treating AI Agents Like Employees Before It Costs You

Gartner VP Analyst Kathy Ross on why AI agents belong in your tech stack, not on your org chart – and what happens when leaders get this wrong. In this CX Today interview, Associate Editor Rhys Fish...

22 Juli 12min

Forget the Rulebook: How Self-Learning AI Is Rewriting Contact Center Automation - Omilia

Forget the Rulebook: How Self-Learning AI Is Rewriting Contact Center Automation - Omilia

In this discussion, Rhys Fisher, Associate Editor at CX Today, sits down with Claudio Rodrigues, Chief Product Officer at Omilia, to dig into one of the most pressing questions in customer experience ...

22 Juli 22min

"Be the 5%": Amazon Connect Customer Reveals the Ultimate AI Playbook

"Be the 5%": Amazon Connect Customer Reveals the Ultimate AI Playbook

At CCW Las Vegas, CX Today's Rob Scott sat down with Hannah Bloking (Head of Applied AI Acceleration Solutions Architecture, Amazon Connect Customer), Andrei Papancea (Head of AI Engineering, AWS), an...

21 Juli 8min

CCW 2026: From Crisis Moments to Contained: easyJet's Contact Center Transformation with Microsoft

CCW 2026: From Crisis Moments to Contained: easyJet's Contact Center Transformation with Microsoft

A packed Academy Ballroom at Caesars Forum. Thousands of contact center leaders on their feet. And a conversation about what AI-first service actually looks like when it is no longer a roadmap — it is...

20 Juli 9min

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