CCW 2026: What Is an AI-Native Contact Center? Zoom CX at CCW 2026
CX Today3 Aug

CCW 2026: What Is an AI-Native Contact Center? Zoom CX at CCW 2026

At CCW 2026, CX Today's Rob Scott sat down with Chris Morrissey, General Manager of Zoom Customer Experience, to explore what separates genuine AI-native contact center platforms from legacy CCaaS vendors with AI bolted on — and why that distinction is now showing up directly in resolution rates and agent productivity. "AI-native" and "AI-first" are buzz phrases — the real question is whether you're building better customer experiences or just creating a new generation of AI silos. Chris sha...

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From Teams Recording to Conversation Intelligence: How Organisations Can Get More from Every Call - AudioCodes

From Teams Recording to Conversation Intelligence: How Organisations Can Get More from Every Call - AudioCodes

Marcus Law speaks with Guy Yaffe, VP of Interaction Recordings at AudioCodes, about the changing enterprise recording market and why native recording alone may not meet the needs of regulated organiza...

23 Sep 19min

Hidden AI in the Contact Center: What the EU AI Act Means for CX Leaders - TTEC Digital

Hidden AI in the Contact Center: What the EU AI Act Means for CX Leaders - TTEC Digital

In this CX Today interview, Technology Journalist Nicole Willing speaks with Amit Namjoshi, Executive Director of Technology Consulting at TTEC Digital, about why the EU AI Act should matter to custom...

15 Sep 17min

Contextual Messaging is the New CX Gold Standard, MMDSmart Explains

Contextual Messaging is the New CX Gold Standard, MMDSmart Explains

Are your customers getting joined-up conversations, or are they starting from scratch every time they contact your business? In this CX Today interview, Nicole Willing speaks with Karen Krivaa, Chief...

14 Sep 13min

The Prompt Gap: Why Keyword-Based AI Search Tracking Misses What Customers Actually Ask - Sprinklr

The Prompt Gap: Why Keyword-Based AI Search Tracking Misses What Customers Actually Ask - Sprinklr

In this CX Today interview, Rob Wilkinson speaks with Sean Jackson, Lead AI Architect at Sprinklr, about how AI-generated answers are changing customer discovery, brand comparison, and buyer decision-...

10 Sep 21min

Where Does the CDP Fit in an Agentic AI Strategy? - Content Guru

Where Does the CDP Fit in an Agentic AI Strategy? - Content Guru

In this CX Today interview, Nicole Willing speaks with Richard Manthorpe, Director of Product Management at Content Guru, about the changing role of customer data, customer relationship management (CR...

2 Sep 14min

The Future of CX Isn’t AI. It’s Humans - UJET

The Future of CX Isn’t AI. It’s Humans - UJET

In this CX Today interview, Rob Wilkinson speaks with Kristin King, Chief Customer Officer at UJET, and Tena Curic, Senior Customer Success Manager at UJET, about what they learned by spending time di...

1 Sep 30min

Avaya’s AI Strategy Warning: CX Vendors Are Splitting Fast

Avaya’s AI Strategy Warning: CX Vendors Are Splitting Fast

Enterprise CX leaders face a difficult question: which AI strategies will deliver measurable customer and operational value, and which are simply buying time? In this CX Today interview, Rhys Fisher s...

31 Aug 21min

Why AI-Only QA Still Leaves Support Leaders Doing the Heavy Lifting

Why AI-Only QA Still Leaves Support Leaders Doing the Heavy Lifting

Support leaders are under pressure to improve customer experience, coach agents, manage technology, and keep operations moving. Yet quality assurance often becomes another task on an already overloade...

27 Aug 14min

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