Is the Overlanding Boom Finally Over?

In this episode, I’m asking a question I’ve been thinking about for a while: Is the overlanding boom finally over?

Overlanding exploded in popularity over the last several years, but lately it feels like things are changing. Social media is packed with overlanding channels, brands are sending free gear to seemingly everyone, expos have gotten bigger and more commercialized, and sometimes it feels like simply putting the word “overland” on a product automatically makes it more expensive.

I share my thoughts on where the hobby is today, whether overland expos still have the same appeal, how influencer marketing and free gear are affecting reviews, and whether we’re paying an unnecessary “overland tax” for the gear we buy.

I don’t think overlanding is going away—but I do wonder if we’ve reached the other side of the massive boom.

What do you think? Has overlanding peaked, or is the hobby just evolving? Let me know in the comments!

Here are a few links to things I mentioned in the video to make finding them easy:

Hest Foamy Wide Mattress (fits in camper and is super comfy): https://amzn.to/4cFmXn8

320AH Heated LiTime Batteries: https://amzn.to/4zjd08I

Movcan V30 Max Ebike (use code ATO120 for $120 off!): https://movcan.com/products/movcan-v30-max-electric-bike?sca_ref=11762401.1ds6DMdrkY

My Alibaba camper is from HiperLion. Want one for yourself? Here's a link to contact Hiperlion to set yours up: https://www.alibaba.com/product-detail/Truck-Camper-Custom-Hard-Shell-Rooftop_1601727228413.html?spm=a2747.product_manager.0.0.380971d2UHgNse

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A huge thanks to my partners:

Nitto (my Terra Grappler G3 tires are great for midwestern winters, wet weather, and all terrain use): https://bit.ly/41EJhbQ

Z1 Off Road (pretty much the spot for all things Nissan): https://www.z1offroad.com

All Dogs Offroad (amazing Nissan specific suspension options which I run on my truck): https://www.alldogsoffroad.com

ICECO Fridges (the best fridges for the money, hands down-Use code ALLTHINGSOVERLANDING for 12% off your order): https://icecofreezer.com/ALLTHINGSOVERLANDING

Moon Fab Awning (super flexible, non-permanently mounted awnings for all kinds of applications. This link will take you to more info on how I have it set up on my 3rd gen Frontier): https://moonfab.com/pages/experts/jason-fletcher

Click here to join the Patreon community for exclusive content and access to the Discord channel: https://www.patreon.com/allthingsoverlanding

Click here to get a patches or stickers: https://allthingsoverlanding.com/shop/

For a full list of my gear, check out this page for quick reference links: https://allthingsoverlanding.com/gear/

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For more great content and info, you can follow me on Facebook, Instagram, or search for All Things Overlanding on all the major podcast channels!

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Newbie Overlander Facebook Group: https://www.facebook.com/groups/367203658420467