Does Growth Always Mean Going Faster? | ☀️ Summer Series

Does Growth Always Mean Going Faster? | ☀️ Summer Series

Does growth always mean going faster?


In this last episode of the Summer Series, I chatted with Julien Gaubert for the second time. Julien runs Ykone, a creative influence agency operating across Hong Kong, Shanghai and Singapore.


He's spent his career in some of the fastest-moving industries and cities in the world, from Hermès in New York to building creative agencies across Asia.


But this summer, he takes some time to reflect and reset. Instead of pushing harder, he's learning to listen more to his body, to his team and to his own teenage kids, who are teaching him more about culture and attention spans than any market report could.


We talk about:

  • How AI is reshaping his agency
  • Why experiential marketing matters more than ever
  • What his teenagers taught him about patience and content
  • His plans to expand across Asia


📣 This episode is in partnership with The Hive Poho, coworking space in Hong Kong.


Listen to the first episode with Julien here


Timestamps

(00:00) Teaser

(00:42) Podcast Intro: the Summer Series

(01:42) Meet Julien

(03:51) What Brings Him Joy

(07:21) Rethinking AI And Productivity

(12:02) Business Shift Acquisitions

(15:55) Reflection on Time, Speed And Growth

(19:03) Expanding Across Asia

(21:59) Three Goals And a Flexible Plan

(23:42) Summer Recommendation

(25:54) Wrap Up


👉 To find out more:

Ykone


To follow my journey

📲 Find me on LinkedIn

💬 Follow abo.pod

🎧 Subscribe to Asian Business Owners

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