
Critical Moments: The First Step to Real Mental Toughness
Looking to improve your mental toughness - in a way that provides enhanced meaningful outcomes? Step 1 is clearly identifying your critical moments! If you'd like to pick up an advanced copy of Dr. Co...
9 Nov 7min

Rethinking Success: From Accumulation to Sustainable Elevation
What did “success” mean to you at 35? What does it mean now? In this short episode, Brad reads a brief section from the introduction to his upcoming book, The Toughness Myth, and unpacks one distincti...
28 Okt 6min

Testing the 1% Rule: A Real-World Experiment
What if aging didn't have to mean decline? At 60, Dr. Brad Cooper is running a real-world experiment on himself: can he match—or even beat—his marathon and Ironman finish times from over a decade ago,...
7 Aug 7min

What's Your Number? How to Measure What Actually Matters for Health and Longevity (Without Spending a Dime)
No gym membership. No equipment. No trainer. No lab. Just four simple movements and a formula that gives you a clear, objective snapshot of the two physical markers most closely linked to longevity, c...
2 Juni 10min

All Things Don't Have to Be Equal - And That's the Point!
You've heard the statistic: after 40, we lose roughly 1% of our muscle mass every year. Most people hear that number and quietly accept it — as if decline is simply what happens. But here's what almos...
19 Maj 13min

Getting Unstuck: How to Trade Goals for a Clear, Personal Vision
Every January, the list comes out. Lose the weight. Read more. Finally get in shape. And by February, it's quietly filed away — until next year. If that cycle sounds familiar, Dr. Brad Cooper has a co...
5 Maj 13min

Turning 60: A Personal Manifesto for Life's Second Half
Turning 60 should come with a recliner and a slow fade into comfortable routine, right? Not a chance. In this episode of Not Done Yet, host Dr. Brad Cooper marks his 60th birthday not with nostalgia o...
27 Apr 7min



















