Cornell Keynotes2 Juli 2024

Combining Right Brain and Left Brain Thinking as Inventors, Entrepreneurs and Intrapreneurs

Inventions can make day-to-day life easier or revolutionize industries. However, most novel ideas wither on the vine. In this episode of the Cornell Keynotes podcast from eCornell, professor Richard Cahoon from the global development department at the Cornell College of Agriculture and Life Sciences joins host Chris Wofford to discuss how creativity can shift a good idea that might be a flash in the pan to a great idea that stands the test of time.

Key Timestamps

03:45 - Cahoon’s background and international work in technology transfer
07:33 - Creativity’s role in invention as a catalyst to validation and longevity
11:10 - Right brain/left brain dichotomy and metacognition (thinking about your own thinking)
14:52 - “Inventiveness analysis” and “failed” inventions—like Post-it® Notes
19:13 - Blending analytical and creative thinking as entrepreneurs or intrapreneurs
20:55 - Jumping to conclusions
21:40 - Intellectual lenses and value proposition
24:05 - Entrepreneurial mindset in team dynamics
26:40 - Getting support for entrepreneurial endeavors through angel investors and networking
28:15 - Impact of AI on inventiveness and innovation
30:23 - Collecting the dots (data) and connecting the dots by looking for patterns
36:20 - Finding the target audience for your invention
39:04 - Maintaining momentum with your invention and knowing when to set things aside
42:35 - Common mental blocks that can inhibit the creative process

Relevant eCornell Programs

Learn more in Cahoon’s Invention and IP Management online certificate program and these technology, leadership and business programs from eCornell:

Reading List and Resources

“A Whole New Mind: Why Right-Brainers Will Rule the Future” by Daniel H. Pink
“Mindset: The New Psychology of Success” by Carol Dweck
“The Power of Mindfulness” by Nyanaponika Thera
Google Patents
United States Patent and Trademark Office - Prior Art Search

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