#64: Stop Selling From Your Feelings and Build a Sales Process
Anu Talk Show20 Apr

#64: Stop Selling From Your Feelings and Build a Sales Process

You are talented. Your clients get results. But your income still goes up and down because you are running your business based on how you feel that day. In this episode, I break down why relying on your mood is the most expensive mistake you are making, and what to replace it with. I talk about why no one taught you a real sales process, why "only sell when it feels aligned" is keeping you stuck, and what it actually looks like to build a business that works even on your hard days.


In this episode, you will learn:

  • Why your mood is not a business strategy and what is actually going on when you go quiet
  • The three reasons most women of color coaches are stuck at one income bracket
  • Why the online business world's obsession with "flow" is costing you money
  • The difference between running your business like a hobby and running it like a CEO
  • How to build a sales process that works whether you feel motivated or not
  • What emotional regulation actually looks like inside your business
  • The identity shift that separates coaches who sign consistent clients from coaches who only sell when they feel good

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