093 Keri Roberts: The Future of Voice & Conversational Design

093 Keri Roberts: The Future of Voice & Conversational Design

This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes brand and content strategist, Keri Roberts. Keri serves in a variety of roles, most notably as the podcast host for Inside VOICE and program director for VOICE Summit, one of the largest international conferences for chat and intelligence agents. As one of the leading marketers in the voice automation industry, listeners will enjoy hearing Keri's thoughts as she and Bryan discuss the importance of implementing voice interface in your brand's strategy.

If you are interested in hearing Keri Robert's Inside VOICE interview with Bryan on "Voice in the Fitness Industry", you can listen to it here: https://anchor.fm/insidevoice/episodes/Voice-in-the-Fitness-Industry-with-Bryan-K-ORourke-e816j1

One Powerful Quote:

19:13: "I think voice is something that it's not just a gimmick. It's not just something that's here for a bit and going to go away. It reminds me very much of when social media came out… Voice is and continue to be the same way... I encourage to get educated on it and really think about how you can utilize it for your business, whether it's internally or externally, with your potential customers."

4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:

2:58: Keri shares with Bryan how voice was an early adopter for younger users and the statistics behind leading brands using voice in their industries.

6:00: Bryan and Keri discuss how voice integration is a seamless interface for people to adopt technology into their lives. Keri adds how A.I. is a continuous learner through emotional intelligence and voice patterns to create trust and empathy.

9:46: Bryan asks Keri about her background and how she transitioned into her current role.

12:13: Keri discusses specific voice skills and voice role examples evident in the fitness/health club industry can create efficiency for users. Bryan agrees and notes that these and other functional tools will integrate into our daily routine.

16:54: Bryan inquires with Keri on how listeners can involve themselves in the voice industry.

19:13: Keri offers the listeners her advice on why they should consider adopting voice for their business and how to learn from it. She says that it is an invaluable tool that continues to grow and will eventually be omnipresent.

Bullet List of Resources:

https://www.linkedin.com/in/kerinroberts/

https://www.voicesummit.ai/

Guest Contact Information:

https://www.linkedin.com/in/kerinroberts/

https://www.facebook.com/kerinicoleroberts

https://twitter.com/kerinroberts

https://www.bryankorourke.com/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

Avsnitt(191)

080 Dean Giamundo: The Real World Look Into Technology

080 Dean Giamundo: The Real World Look Into Technology

This week, on the Fitness + Technology podcast, Host Bryan O'Rourke welcomes Dean Giamundo, the national director of sales at Jonas Fitness, Inc., which recently joined the Fitness Industry Technology Council. Dean has a background in the technology industry and at Jonas Fitness he helps teach management and facility owners how to apply technology to the industry.

30 Mars 201929min

079 Paul Bedford: Technology Data and the Importance of Retention - Paul Bedford the Retention Guru

079 Paul Bedford: Technology Data and the Importance of Retention - Paul Bedford the Retention Guru

Host Bryan O'Rourke welcomes the Retention Guru, Dr. Paul Bedford, to the Fitness + Technology Podcast. Dr. Bedford is the leading expert on retention in the world, and they waste no time delving right into Paul's area of expertise. How do gyms and health clubs regard their members, how can they use technology and analytics to customize and enhance member experience, and how can they retain members while maximizing their bottom line? Paul, who is based in London, travels the world sharing his passion and keeping up with breaking industry trends, and we're glad for the opportunity to welcome his wisdom.

21 Mars 201937min

078 ICAA Webinar: Technology & Current Trends. Future Possibilities for Active Aging

078 ICAA Webinar: Technology & Current Trends. Future Possibilities for Active Aging

On this week's Fitness + Technology Podcast, host Bryan O'Rourke shares a webinar he presented to the International Council on Active Aging: "What are the future trends and current possibilities in technology." Regular listeners will remember a recent podcast with Colin Milner, founder and CEO of the ICAA. Bryan spends time discussing technological breakthroughs in robotics and artificial intelligence and describes not only how technology is more relevant and beneficial to active agers than most people might realize, but also how these technological developments will provide further business opportunities for entrepreneurs.

12 Mars 201937min

077 David Minton: New consumers, new tools, new businesses. Live from  Bologna, Italy for the ForumClub Event

077 David Minton: New consumers, new tools, new businesses. Live from Bologna, Italy for the ForumClub Event

This week, on the Fitness + Technology Podcast, Host Bryan O'Rourke welcomes David Minton, founder and director of The Leisure Database Company, purveyors of customer profiles, market data and site analysis for the fitness industry . The pair speak to us from the Grand Majestic Hotel in Bologna, Italy, where they have just spoken on a panel at ForumClub entitled "New consumers, new tools, new businesses" with other industry leaders, and they share their key takeaways from this star-studded panel.

19 Feb 201913min

076 Fitness Industry Technology Council: 2019 Fittech Trend Report

076 Fitness Industry Technology Council: 2019 Fittech Trend Report

On this week's Fitness + Technology Podcast, Bryan discusses the Fitness Industry Technology Council's 2019 Tech Trend Report. Established in 2008 as a nonprofit membership organization, FIT-C's mission is to promote the responsible and effective adoption of technology in order to enhance user experience and improve business models for operators. Their annual trend report is a great way to keep an eye on the trends that will impact the market for years to come.

5 Feb 201911min

075 Deborah Goldberg: Connecting With People Through Technology

075 Deborah Goldberg: Connecting With People Through Technology

On this week's Fitness + Technology Podcast, Bryan welcomes veteran Australian fit-tech entrepreneur Deborah Goldberg to the podcast. Deborah came into the fitness industry ten years ago, with a focus of bringing Zumba to Australia, a nation with one of the world's worst obesity levels. Today, she works with AirFitness, designing tech products specifically for the fitness industry. She also launched Sub A Class, a free app that connects fitness instructors with one another to fill in or cover other instructor absences, as well as Morfis, an app that promotes business for fitness professionals.

21 Jan 201928min

074 Justin Tamsett: Modernizing The Fitness Industry

074 Justin Tamsett: Modernizing The Fitness Industry

This week, Bryan welcomes Australian fitness leader, Justin "JT" Tamsett, Managing Director of Active Management. Bryan first interviewed JT seven and a half years ago, at the FILEX 2011 Fitness Convention in Sydney, Australia. Despite the time that has elapsed, the pair find that many of the subjects they discussed then are still relevant today, from exploring ways to modernize the fitness industry, to how exercise can be used to tackle disease head-on, and why JT believes the fitness industry should come together to get people moving.

31 Okt 201836min

073 Sharad Mohan: Training in the New Era of Fitness

073 Sharad Mohan: Training in the New Era of Fitness

This week, Bryan welcomes to the podcast Sharad Mohan, co-founder and CEO of fitness company Trainerize. Founded in 2008 as a consumer fitness app, Trainerize has pivoted to become an industry leader in fitness technology, allowing trainers to more easily find clients and provide them with custom meal plans, exercise routines, and much more. With three-hundred thousand active users and more than seventy-five thousand fitness businesses using Trainerize, Mohan shares his thoughts on what it takes to be successful and to truly engage with clients using technology in the fitness industry.

12 Okt 201826min

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