What Twitter’s Recent Decisions Can Teach You About Marketing

In episode #2384, we show you what you can learn from Twitter’s recent marketing decisions. Twitter has made two major decisions to solve the mistakes Elon made and solidify its long-term success. We discuss why there is a focus on ethics in business and how that has played into Twitter’s decisions, the importance of being aware of platform risk, and why incentives are a good thing in marketing. Join us as we discuss what you can learn from the actions Twitter has taken and why we think Elon Musk is an incredible marketer. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: What Twitter’s Recent Decisions Can Teach You About Marketing. [00:42] The two major decisions Twitter has made recently: banning third-party apps and matching ad spend of over $250 000. [02:05] Why we need to be aware of ethics, finances, and culture in today’s day and age. [02:59] What Twitter is doing to make people happy and ensure its longevity and success. [04:03] Why we can’t be angry about Twitter’s decision to ban third-party apps: platform risk. [05:01] The importance of incentives and why Elon is one of the greatest marketers out there. [06:08] That’s it for today! [06:21] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Mastodon Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.