491: Build Better Ads Using AI with Nick Schakelford of Structured Social

491: Build Better Ads Using AI with Nick Schakelford of Structured Social

Listener favorite Nick Shackelford returns to the podcast to share the current state of paid ads and how to incorporate AI in building them. Shackelford is the co-founder and managing partner at Structured Social, co-founder of Brez, and co-founder of Constant Creative. He’s spent the last ten years immersed in the performance marketing world. After working with legacy brands Pepsico and Apple, he quickly found his groove, going direct consumer with viral products like Fidget Spinners and Magnetic Eyelashes. Listen to Nick and Nathan discuss: Nick’s origin story as a professional goalkeeper Why Nick’s How to Run Facebook Ads course stands the test of time How Nick is walking the walk with his CDB beverage company, Brez The state of paid advertising How Nick uses AI for his clients and business The four core areas of AI implementation Using Canva and ChatGPT’s integration What’s looming in 2024 for advertising The challenges of transitioning from click to brick How AI can help with customer service And more AI tools for ad creation… *This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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38: Growth Hacking 101 and Creating Epic Courses with Mattan Griffel

38: Growth Hacking 101 and Creating Epic Courses with Mattan Griffel

Mattan Griffel wasn’t prepared for his first job. After he graduated college, a startup company asked him to be their marketer, but he didn’t know how to be a marketer. Mattan had studied philosophy a...

11 Apr 201547min

37: How Justin Gold Turned His Kitchen Hobby Into a Multi-Million Dollar Peanut Butter Powerhouse

37: How Justin Gold Turned His Kitchen Hobby Into a Multi-Million Dollar Peanut Butter Powerhouse

Some people thought entrepreneur Justin Gold was nuts for trying to disrupt the peanut butter market. A decade later, he’s been recognized by Inc. and Ernst & Young as one of the food and beverage sec...

2 Apr 201551min

36: How to Find Mentors and Overcome Adversity with Sean Stephenson

36: How to Find Mentors and Overcome Adversity with Sean Stephenson

Bleeding brain. Fractured skull. Concussion. These were the effects. The event was just as sudden. One Thursday in late July, Sean Stephenson took his dog for a stroll. Then he fell — ripped from his ...

28 Mars 201550min

35: Cold Hard Business Advice & How to Dominate Your Goals with Multi-Millionaire Steve Mehr

35: Cold Hard Business Advice & How to Dominate Your Goals with Multi-Millionaire Steve Mehr

This is not your typical interview where I interview someone well known in the entrepreneurial space.   Steve Mehr is an entrepreneur, businessman, all round hustler and the founder of an Ad Agency ca...

21 Mars 20151h 2min

34: Epic Marketing Strategies & Customer Development 101 With Rob Rebholz of Spaceways

34: Epic Marketing Strategies & Customer Development 101 With Rob Rebholz of Spaceways

A very long time ago before I even considered starting a business, I once read that the self storage industry was a brilliant business model, and a booming industry. Little did I know 4-5 years later ...

12 Mars 201538min

33: Marie Forleo Reveals How to Build an 8 Figure Business with Heart

33: Marie Forleo Reveals How to Build an 8 Figure Business with Heart

In the brave new world of business that has arisen with the growth of the web, there are many types of entrepreneurs. There is the planner, who plots every move from the beginning, never a scandal in ...

4 Mars 201551min

32: Creating Beer that No One Will Like & One of The Largest Breweries (Stone Brewing Co) in the US with Greg Koch

32: Creating Beer that No One Will Like & One of The Largest Breweries (Stone Brewing Co) in the US with Greg Koch

Greg Koch doesn’t care if you don’t like Stone Brewing’s Co.’s beer. Case in point, the label on a bottle of Arrogant Ale:   This is an aggressive beer. You probably won’t like it. It is quite doubtfu...

22 Feb 201549min

31: Buying Your Time Back With Outsourcing Guru Chris Ducker

31: Buying Your Time Back With Outsourcing Guru Chris Ducker

37,000 feet high in the air. Hurtling forward at hundreds of miles per hour. This was it. This was the scene. This was where Chris Ducker sat when he wrote his resignation letter – a step that helped ...

13 Feb 201543min

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