456 | News from the EDGE | Week of 10.18.2021

Rollin, rollin, rollin...keep that mobile search rolling! Mordy, Jacob and Erin review the biggest news from last week - the Infinite Scroll on Google’s mobile search: did we just lose a psychological barrier that kept us in query revision mode? Are long tail phrase optimization strategies going to lose here? Also covered in our episode this week is the low performance of WordPress in Core Web Vitals and Google’s podcast knowledge panels discoveries! Yup - we’re in there. Have a seat around the campfire and listen in.

[00:03:55] WordPress Proposes Team to Improve Core Web Vitals

[00:13:16] Podcast knowledge panels go live in Google Search

[00:17:38] Google rolling out continuous scroll on mobile