EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer27 Dec 2022

557 | Finding or Creating Your Podcast Niche w/ Dan Shure

Dan Shure, the host of Experts of the Wire podcast, returns to join the EDGE. He discusses how the show came about in 2015 and the factors of the success of a podcast with today's digital consumers. There are some huge lessons that the EDGE team shares in common with Dan and his show. We were eager to discuss how podcasting flourished through COVID and what kept some of them afloat after. Dan shares some podcasting tips with our listeners as he reflects on one of the most important elements of podcasts - research.

Join one of the EDGE's astute colleagues, Dan Shure, as we go on the Wire with this Expert!

[00:02:35] Introducing Dan Shure

[00:04:57] SEO Came From Necessity

[00:10:30] How the SEO Podcast Affected Dan's Business

[00:12:14] Audio Quality Is a Separator in the Podcast Space

[00:15:54] When Dan's SEO Skills Took Off

[00:17:52] Some Lessons Learned About Podcasting

[00:18:09] EDGE of the Web Title Sponsor: edgeofthewebradio.com/pageonepower

[00:19:01] Research is the Key

[00:22:24] Companies that Jumped Into Podcasting During COVID

[00:24:51] Oversaturation of the Medium?

[00:25:33] EDGE of the Web Sponsor: edgeofthewebradio.com/wix

[00:26:07] Podcast Tips: Equipment?

[00:27:26] Find Your Niche or Create One

[00:30:12] Education from the Podcast Discipline

[00:32:53] Asking 50 Experts

Thanks to our sponsors!

Page One Power https://edgeofthewebradio.com/pageonepower

Wix https://edgeofthewebradio.com/wix

Follow Guest

https://www.twitter.com/dan_shure

https://www.linkedin.com/in/evolvingdan/

https://www.instagram.com/danshure

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(844)

771 | SEO News from the EDGE | Week of 9.15.2025

Is Google Search thriving or dying? How is AI eating your PPC lunch, and why won't Google make up its mind? This week, we cover trending topics including Google's expanded AI mode for multi-lingual s...

17 Sep 202540min

770 | Barry Adams - How Google's AI Mode Is Reshaping News Publishing

Google's AI is poised to wipe out half of news publishers' traffic, but Barry Adams isn't here to panic—he's here to bring the hard truths (with a side of hope). On this week's EDGE of the Web, we div...

8 Sep 202543min

769 | AI/SEO News from the EDGE | Week of 8.25.2025

Meta's got its eyes (and algorithms) locked on unoriginal content, and that's just the tip of the AI-powered iceberg. This week, EDGE of the Web is knee-deep in septic tank puns and even deeper into b...

28 Aug 20251h 3min

768 | Social News from the EDGE | Week of 8.18.2025

AI Mode goes global, Google's giving users the easy button, and Reddit and Wikipedia are snagging prime AI real estate. This week, the EDGE dives into the explosion of AI Mode, the changing landscape ...

22 Aug 202553min

767 | Evolving Your Writing Toolset w/ PreWriter.ai from Bruce Clay

Bruce Clay is back on the EDGE and he's bringing a fresh arsenal of SEO wisdom—plus his latest tool, Prewriter.AI! Bruce unpacks the ever-evolving landscape of search, where being a subject matter exp...

14 Aug 202543min

766 | Local News from the EDGE | Week of 7.21.2025

A whopping 43% of consumers allegedly use AI tools daily – or do they? This week, Local SEO expert Greg Gifford and the EDGE team dissect the latest digital marketing headlines, exposing the flaws beh...

28 Juli 20251h 3min

765 | Aligning SEO with AI and Intent: Bruce Clay's Perspective

Bruce Clay (yes, *the* Bruce Clay) returns to EDGE of the Web, and Erin tries to pretend the SEO world hasn't changed a bit in five years. Spoiler: It most definitely has, and Bruce is here to walk us...

11 Juli 202545min

764 | News from the EDGE | Week of 6.23.2025

It's a packed episode of Paid Ad News from the EDGE, and Greg Finn of Cypress North is back to break down the latest developments across Google Ads, Performance Max, and AI-driven campaign shifts. Eri...

26 Juni 202541min