Physicist & Social Media Marketer on Comic Book Sci-Fi, Data Privacy, and The Psychology of Branding

In this episode of the podcast, I invite my good friend Manav Chhuneja for a talk about his adventures from physics to social media marketing where we talk about everything from comic book heroes to the psychology of branding, storytelling, and growth hacks for Instagram, tik-tok and more. Manav is a social media marketer for a beauty company in India. He also talks about his experiences trying to immigrate here from India, and the immigration process that he has been dealing with throughout the way. @ 0:00 Introduction @ 0:54 Social Media Marketing -- A Brief Introduction & Story @ 3:12 The Physics Degree, Science Vs Sci-Fi: Comic Books -- Not All Heroes Wear Capes @ 5:55 Why Physics? Intentions and Motives @ 13:08 Physics Research: Form Factors -- Calculating the Electrical Radius of the Proton @ 17:20 Starting The Journey -- A Story About Immigration to Canada @ 18:55 The Immigration Process: From India To Canada & Staying The Course @ 23:49 Social Media Marketing & An Introduction to The Methods @ 26:02 Privacy Concerns, Data Collection and The Sharing of Personal Information @ 30:04 Ways to Improve Your Social Media Game: Engaging with An Audience @ 32:50 How to Start -- Social Media Content Creation @ 35:23 The Creation of Content Workflow: From Nothing to Something @ 38:18 Website SEO: A Search Engine Optimization Game & Playing the Ranks @ 40:12 Backlinks & Verification Systems: Credibility and Playing the Ladders @ 42:15 Networking & Collaborations: The Benefits of Helping Others @ 43:50 Your Name & Your Brand -- Creating Trust & Building Brands @ 44:36 Branding 101: A Cola Story @ 47:26 Social Currency: The Currency Of Names, Brands, And Trust @ 48:27 Outlining Your Objectives: You Are Your Goals @ 49:30 Capitalism & Manipulation: What Is True and What is False? @ 58:28 Outro